--- title: Ilex Insights (25) description: Insights into B2B marketing for tech and telecoms (25) --- [![](https://blog.ilexcontent.com/hs-fs/hubfs/Ilex%20Content%20Logo_High%20Res%20copy-1.png?width=2048&height=1229&name=Ilex%20Content%20Logo_High%20Res%20copy-1.png)](http://www.ilexcontent.com) - [Home](https://www.ilexcontent.com) - [Our Services](https://weare.ilexcontent.com/our-services) - [Blog](https://blog.ilexcontent.com/blog) - [Contact Us](https://www.ilexcontent.com/#contact) # Ilex Insights [![](https://blog.ilexcontent.com/hs-fs/hubfs/9-2.png?width=700&name=9-2.png)](https://blog.ilexcontent.com/blog/post-pandemic-eguide-2022) ## [eGuide: A Guide to B2B Marketing in a Post-Pandemic World](https://blog.ilexcontent.com/blog/post-pandemic-eguide-2022) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide), [pandemic](https://blog.ilexcontent.com/blog/tag/pandemic) , 24 May, 2022 In the last few years, the importance of a brand's digital identity has increased massively. In-person events were off-limits, but businesses still needed to continue to generate leads and close... [Read More →](https://blog.ilexcontent.com/blog/post-pandemic-eguide-2022) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) - [pandemic](https://blog.ilexcontent.com/blog/tag/pandemic) [![](https://blog.ilexcontent.com/hs-fs/hubfs/Copy%20of%20Tech%20%26%20Telecom%20News%20(3).gif?width=700&name=Copy%20of%20Tech%20&%20Telecom%20News%20(3).gif)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-16-05-2022) ## [B2B TECH & TELECOMS NEWS (16/05/2022 - 19/05/2022)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-16-05-2022) [satellite](https://blog.ilexcontent.com/blog/tag/satellite), [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency), [networks](https://blog.ilexcontent.com/blog/tag/networks), [mobile operators](https://blog.ilexcontent.com/blog/tag/mobile-operators), [data centers](https://blog.ilexcontent.com/blog/tag/data-centers), [programmers](https://blog.ilexcontent.com/blog/tag/programmers), [biometrics](https://blog.ilexcontent.com/blog/tag/biometrics), [digital development](https://blog.ilexcontent.com/blog/tag/digital-development) , 20 May, 2022 In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including: Mobile Operators, Crypto, Networks, Digital Development, Data... [Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-16-05-2022) - [satellite](https://blog.ilexcontent.com/blog/tag/satellite) - [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency) - [networks](https://blog.ilexcontent.com/blog/tag/networks) - [mobile operators](https://blog.ilexcontent.com/blog/tag/mobile-operators) - [data centers](https://blog.ilexcontent.com/blog/tag/data-centers) - [programmers](https://blog.ilexcontent.com/blog/tag/programmers) - [biometrics](https://blog.ilexcontent.com/blog/tag/biometrics) - [digital development](https://blog.ilexcontent.com/blog/tag/digital-development) [![](https://blog.ilexcontent.com/hs-fs/hubfs/Copy%20of%20Tech%20%26%20Telecom%20News-2.gif?width=700&name=Copy%20of%20Tech%20&%20Telecom%20News-2.gif)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-09-05-2022) ## [B2B TECH & TELECOMS NEWS (09/05/2022 - 13/05/2022)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-09-05-2022) [Cloud](https://blog.ilexcontent.com/blog/tag/cloud), [Social Media](https://blog.ilexcontent.com/blog/tag/social-media), [solar energy](https://blog.ilexcontent.com/blog/tag/solar-energy), [satellite](https://blog.ilexcontent.com/blog/tag/satellite), [3G](https://blog.ilexcontent.com/blog/tag/3g), [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency), [broadband](https://blog.ilexcontent.com/blog/tag/broadband), [Drones](https://blog.ilexcontent.com/blog/tag/drones), [devices](https://blog.ilexcontent.com/blog/tag/devices) , 13 May, 2022 In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including: Crypto, Broadband, Social Media, Cloud, Satellites, Devices, Solar... [Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-09-05-2022) - [Cloud](https://blog.ilexcontent.com/blog/tag/cloud) - [Social Media](https://blog.ilexcontent.com/blog/tag/social-media) - [solar energy](https://blog.ilexcontent.com/blog/tag/solar-energy) - [satellite](https://blog.ilexcontent.com/blog/tag/satellite) - [3G](https://blog.ilexcontent.com/blog/tag/3g) - [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency) - [broadband](https://blog.ilexcontent.com/blog/tag/broadband) - [Drones](https://blog.ilexcontent.com/blog/tag/drones) - [devices](https://blog.ilexcontent.com/blog/tag/devices) [![](https://blog.ilexcontent.com/hs-fs/hubfs/Copy%20of%20Tech%20%26%20Telecom%20News-1.gif?width=700&name=Copy%20of%20Tech%20&%20Telecom%20News-1.gif)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-03-05-2022) ## [B2B TECH & TELECOMS NEWS (03/05/2022 - 06/05/2022)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-03-05-2022) [5G](https://blog.ilexcontent.com/blog/tag/5g), [Cloud](https://blog.ilexcontent.com/blog/tag/cloud), [Cyber Security](https://blog.ilexcontent.com/blog/tag/cyber-security), [Social Media](https://blog.ilexcontent.com/blog/tag/social-media), [business](https://blog.ilexcontent.com/blog/tag/business), [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency), [Drones](https://blog.ilexcontent.com/blog/tag/drones) , 06 May, 2022 In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including: 5G, Drones, Social Media, Cloud, Cyber Security, Business... [Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-03-05-2022) - [5G](https://blog.ilexcontent.com/blog/tag/5g) - [Cloud](https://blog.ilexcontent.com/blog/tag/cloud) - [Cyber Security](https://blog.ilexcontent.com/blog/tag/cyber-security) - [Social Media](https://blog.ilexcontent.com/blog/tag/social-media) - [business](https://blog.ilexcontent.com/blog/tag/business) - [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency) - [Drones](https://blog.ilexcontent.com/blog/tag/drones) [![](https://blog.ilexcontent.com/hs-fs/hubfs/Copy%20of%20Tech%20%26%20Telecom%20News.gif?width=700&name=Copy%20of%20Tech%20&%20Telecom%20News.gif)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-25-04-2022) ## [B2B TECH & TELECOMS NEWS (25/04/2022 - 29/04/2022)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-25-04-2022) [Service Provider](https://blog.ilexcontent.com/blog/tag/service-provider), [Social Media](https://blog.ilexcontent.com/blog/tag/social-media), [Mobile](https://blog.ilexcontent.com/blog/tag/mobile), [Network](https://blog.ilexcontent.com/blog/tag/network), [SaaS](https://blog.ilexcontent.com/blog/tag/saas), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable), [Technology Companies](https://blog.ilexcontent.com/blog/tag/technology-companies), [Drones](https://blog.ilexcontent.com/blog/tag/drones), [Augmented reality](https://blog.ilexcontent.com/blog/tag/augmented-reality), [Flying Cars](https://blog.ilexcontent.com/blog/tag/flying-cars) , 29 April, 2022 In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including: tech companies, social media, augmented reality, drones, service... [Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-25-04-2022) - [Service Provider](https://blog.ilexcontent.com/blog/tag/service-provider) - [Social Media](https://blog.ilexcontent.com/blog/tag/social-media) - [Mobile](https://blog.ilexcontent.com/blog/tag/mobile) - [Network](https://blog.ilexcontent.com/blog/tag/network) - [SaaS](https://blog.ilexcontent.com/blog/tag/saas) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable) - [Technology Companies](https://blog.ilexcontent.com/blog/tag/technology-companies) - [Drones](https://blog.ilexcontent.com/blog/tag/drones) - [Augmented reality](https://blog.ilexcontent.com/blog/tag/augmented-reality) - [Flying Cars](https://blog.ilexcontent.com/blog/tag/flying-cars) [![How a Medical Technology Manufacturer Created a Borderless Operating Room](https://blog.ilexcontent.com/hs-fs/hubfs/Blog%20Image%20-%20Claire.gif?width=700&name=Blog%20Image%20-%20Claire.gif)](https://blog.ilexcontent.com/blog/how-a-medical-technology-manufacturer-created-a-borderless-operating-room) ## [How a Medical Technology Manufacturer Created a Borderless Operating Room](https://blog.ilexcontent.com/blog/how-a-medical-technology-manufacturer-created-a-borderless-operating-room) [5G](https://blog.ilexcontent.com/blog/tag/5g), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies), [Healthcare](https://blog.ilexcontent.com/blog/tag/healthcare), [Case Study](https://blog.ilexcontent.com/blog/tag/case-study) , 22 April, 2022 The Ilex team are always keeping up with what's happening in the tech sector and finding interesting stories to share from innovative companies in the industry. Read this case study to find out how... [Read More →](https://blog.ilexcontent.com/blog/how-a-medical-technology-manufacturer-created-a-borderless-operating-room) - [5G](https://blog.ilexcontent.com/blog/tag/5g) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) - [Healthcare](https://blog.ilexcontent.com/blog/tag/healthcare) - [Case Study](https://blog.ilexcontent.com/blog/tag/case-study) [![B2B Tech & Telecom News](https://blog.ilexcontent.com/hs-fs/hubfs/Tech%20%26%20Telecom%20News%20(1).gif?width=700&name=Tech%20&%20Telecom%20News%20(1).gif)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-19-04-2022) ## [B2B TECH & TELECOMS NEWS (19/04/2022 - 22/04/2022)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-19-04-2022) [5G](https://blog.ilexcontent.com/blog/tag/5g), [Cyber Security](https://blog.ilexcontent.com/blog/tag/cyber-security), [Streaming Services](https://blog.ilexcontent.com/blog/tag/streaming-services), [Mobile](https://blog.ilexcontent.com/blog/tag/mobile), [Network](https://blog.ilexcontent.com/blog/tag/network), [news](https://blog.ilexcontent.com/blog/tag/news), [SaaS](https://blog.ilexcontent.com/blog/tag/saas), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable), [Technology](https://blog.ilexcontent.com/blog/tag/technology) , 22 April, 2022 In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including: SaaS, cyber security, subsea cable, streaming services, network,... [Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-19-04-2022) - [5G](https://blog.ilexcontent.com/blog/tag/5g) - [Cyber Security](https://blog.ilexcontent.com/blog/tag/cyber-security) - [Streaming Services](https://blog.ilexcontent.com/blog/tag/streaming-services) - [Mobile](https://blog.ilexcontent.com/blog/tag/mobile) - [Network](https://blog.ilexcontent.com/blog/tag/network) - [news](https://blog.ilexcontent.com/blog/tag/news) - [SaaS](https://blog.ilexcontent.com/blog/tag/saas) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) [![How Press Releases Can Help B2B Tech and Telco Brands Achieve Their Marketing Objectives](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202022-03-29%20at%2011.34.44.png?width=700&name=Screenshot%202022-03-29%20at%2011.34.44.png)](https://blog.ilexcontent.com/blog/how-press-releases-can-help-b2b-tech-and-telco-brands-achieve-their-marketing-objectives) ## [How Press Releases Can Help B2B Tech and Telco Brands Achieve Their Marketing Objectives](https://blog.ilexcontent.com/blog/how-press-releases-can-help-b2b-tech-and-telco-brands-achieve-their-marketing-objectives) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Startups](https://blog.ilexcontent.com/blog/tag/startups), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing), [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) , 18 April, 2022 Marketing enables businesses to drive up sales through strengthened brand image, awareness in target markets and increased traffic to your website. To reach these objectives, B2B tech and telco... [Read More →](https://blog.ilexcontent.com/blog/how-press-releases-can-help-b2b-tech-and-telco-brands-achieve-their-marketing-objectives) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Startups](https://blog.ilexcontent.com/blog/tag/startups) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing) - [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) [![B2B Tech & Telecom News](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202022-04-11%20at%2011.27.21.png?width=700&name=Screenshot%202022-04-11%20at%2011.27.21.png)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-11-04-2022) ## [B2B TECH & TELECOMS NEWS (11/04/2022 - 14/04/2022)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-11-04-2022) [CyberSecurity](https://blog.ilexcontent.com/blog/tag/cybersecurity), [news](https://blog.ilexcontent.com/blog/tag/news), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [SDWAN](https://blog.ilexcontent.com/blog/tag/sdwan), [Apps](https://blog.ilexcontent.com/blog/tag/apps), [Telecom Towers](https://blog.ilexcontent.com/blog/tag/telecom-towers), [Metaverse](https://blog.ilexcontent.com/blog/tag/metaverse), [Darknet](https://blog.ilexcontent.com/blog/tag/darknet) , 14 April, 2022 In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including: metaverse, mobile apps, telecommunications, cybersecurity, SDWAN,... [Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-11-04-2022) - [CyberSecurity](https://blog.ilexcontent.com/blog/tag/cybersecurity) - [news](https://blog.ilexcontent.com/blog/tag/news) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [SDWAN](https://blog.ilexcontent.com/blog/tag/sdwan) - [Apps](https://blog.ilexcontent.com/blog/tag/apps) - [Telecom Towers](https://blog.ilexcontent.com/blog/tag/telecom-towers) - [Metaverse](https://blog.ilexcontent.com/blog/tag/metaverse) - [Darknet](https://blog.ilexcontent.com/blog/tag/darknet) [![How to Use Rich Media to Drive Social Media Engagement](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202022-03-29%20at%2009.56.52.png?width=700&name=Screenshot%202022-03-29%20at%2009.56.52.png)](https://blog.ilexcontent.com/blog/how-to-use-rich-media-to-drive-social-media-engagement) ## [How to Use Rich Media to Drive Social Media Engagement](https://blog.ilexcontent.com/blog/how-to-use-rich-media-to-drive-social-media-engagement) [Twitter](https://blog.ilexcontent.com/blog/tag/twitter), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Social Media](https://blog.ilexcontent.com/blog/tag/social-media), [Social Media Strategy](https://blog.ilexcontent.com/blog/tag/social-media-strategy), [Facebook](https://blog.ilexcontent.com/blog/tag/facebook), [Instagram](https://blog.ilexcontent.com/blog/tag/instagram), [LinkedIn](https://blog.ilexcontent.com/blog/tag/linkedin), [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing), [Rich Media](https://blog.ilexcontent.com/blog/tag/rich-media) , 11 April, 2022 [1](https://blog.ilexcontent.com/blog/how-to-use-rich-media-to-drive-social-media-engagement#comments-listing) Why is social media engagement important? Engagement such as likes, views, shares, and clicks provide you with insight into your audience and what content they see as valuable and informative. [Read More →](https://blog.ilexcontent.com/blog/how-to-use-rich-media-to-drive-social-media-engagement) - [Twitter](https://blog.ilexcontent.com/blog/tag/twitter) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Social Media](https://blog.ilexcontent.com/blog/tag/social-media) - [Social Media Strategy](https://blog.ilexcontent.com/blog/tag/social-media-strategy) - [Facebook](https://blog.ilexcontent.com/blog/tag/facebook) - [Instagram](https://blog.ilexcontent.com/blog/tag/instagram) - [LinkedIn](https://blog.ilexcontent.com/blog/tag/linkedin) - [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing) - [Rich Media](https://blog.ilexcontent.com/blog/tag/rich-media) Page 25 of 55 [‹‹ First](https://blog.ilexcontent.com/blog/page/1) [‹ Previous](https://blog.ilexcontent.com/blog/page/24) [1](https://blog.ilexcontent.com/blog/page/1) [...](https://blog.ilexcontent.com/blog/page/20) [23](https://blog.ilexcontent.com/blog/page/23) [24](https://blog.ilexcontent.com/blog/page/24) [25](https://blog.ilexcontent.com/blog/page/25) [26](https://blog.ilexcontent.com/blog/page/26) [27](https://blog.ilexcontent.com/blog/page/27) [...](https://blog.ilexcontent.com/blog/page/30) [55](https://blog.ilexcontent.com/blog/page/55) [Next ›](https://blog.ilexcontent.com/blog/page/26) [Last ››](https://blog.ilexcontent.com/blog/page/55) ### Recent Posts ### Recent Comments [![Ilex Content](https://blog.ilexcontent.com/hubfs/ilexcontent_April2019/Images/logo-small.png)](https://www.ilexcontent.com/) [Email](mailto:info@ilexcontent.com) [Twitter](https://twitter.com/ilexcontent) [LinkedIn](https://www.linkedin.com/company/ilex-content-strategies) Copyright 2023 © Ilex Content Strategies Ltd.