--- title: Ilex Insights | 2020 description: 2020 | Insights into B2B marketing for tech and telecoms --- [![](https://blog.ilexcontent.com/hs-fs/hubfs/Ilex%20Content%20Logo_High%20Res%20copy-1.png?width=2048&height=1229&name=Ilex%20Content%20Logo_High%20Res%20copy-1.png)](http://www.ilexcontent.com) - [Home](https://www.ilexcontent.com) - [Our Services](https://weare.ilexcontent.com/our-services) - [Blog](https://blog.ilexcontent.com/blog) - [Contact Us](https://www.ilexcontent.com/#contact) # Posts Tagged: 2020 [![How Tech Companies Can Keep Flexing Their Creative Muscles](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2017.17.24.png?width=700&name=Screenshot%202021-05-20%20at%2017.17.24.png)](https://blog.ilexcontent.com/blog/how-tech-companies-can-keep-flexing-their-creative-muscles) ## [How Tech Companies Can Keep Flexing Their Creative Muscles](https://blog.ilexcontent.com/blog/how-tech-companies-can-keep-flexing-their-creative-muscles) [Tips](https://blog.ilexcontent.com/blog/tag/tips), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Creativity](https://blog.ilexcontent.com/blog/tag/creativity), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Technology Companies](https://blog.ilexcontent.com/blog/tag/technology-companies), [2020](https://blog.ilexcontent.com/blog/tag/2020), [books](https://blog.ilexcontent.com/blog/tag/books) , 08 June, 2020 Ilex has steadily been adding to the office bookshelf over the years with well-known marketing must-reads from the likes of Professor Cialdini and Jack Trout. So it was nice to find a new book that... [Read More →](https://blog.ilexcontent.com/blog/how-tech-companies-can-keep-flexing-their-creative-muscles) - [Tips](https://blog.ilexcontent.com/blog/tag/tips) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Creativity](https://blog.ilexcontent.com/blog/tag/creativity) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Technology Companies](https://blog.ilexcontent.com/blog/tag/technology-companies) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [books](https://blog.ilexcontent.com/blog/tag/books) [![Top 5 Free HubSpot Tools for Your B2B Sales Team](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2017.19.03.png?width=700&name=Screenshot%202021-05-20%20at%2017.19.03.png)](https://blog.ilexcontent.com/blog/top-5-free-hubspot-tools-for-your-b2b-sales-team) ## [Top 5 Free HubSpot Tools for Your B2B Sales Team](https://blog.ilexcontent.com/blog/top-5-free-hubspot-tools-for-your-b2b-sales-team) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [CRM](https://blog.ilexcontent.com/blog/tag/crm), [Data](https://blog.ilexcontent.com/blog/tag/data), [Leads](https://blog.ilexcontent.com/blog/tag/leads), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Sales Enablement](https://blog.ilexcontent.com/blog/tag/sales-enablement), [HubSpot](https://blog.ilexcontent.com/blog/tag/hubspot), [2020](https://blog.ilexcontent.com/blog/tag/2020), [Software](https://blog.ilexcontent.com/blog/tag/software), [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation), [email templates](https://blog.ilexcontent.com/blog/tag/email-templates), [meetings](https://blog.ilexcontent.com/blog/tag/meetings) , 05 June, 2020 HubSpot has multiple free tools that your B2B sales team can benefit from, like scheduling meetings at the click of a button, scheduling out emails to leads and tracking prospect activity. [Read More →](https://blog.ilexcontent.com/blog/top-5-free-hubspot-tools-for-your-b2b-sales-team) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [CRM](https://blog.ilexcontent.com/blog/tag/crm) - [Data](https://blog.ilexcontent.com/blog/tag/data) - [Leads](https://blog.ilexcontent.com/blog/tag/leads) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Sales Enablement](https://blog.ilexcontent.com/blog/tag/sales-enablement) - [HubSpot](https://blog.ilexcontent.com/blog/tag/hubspot) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [Software](https://blog.ilexcontent.com/blog/tag/software) - [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation) - [email templates](https://blog.ilexcontent.com/blog/tag/email-templates) - [meetings](https://blog.ilexcontent.com/blog/tag/meetings) [![A New Era in Carrier Sales: Automating, Accelerating & Scaling Your Sales Efforts  ](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2017.19.55.png?width=700&name=Screenshot%202021-05-20%20at%2017.19.55.png)](https://blog.ilexcontent.com/blog/a-new-era-in-carrier-sales-automating-accelerating-scaling-your-sales-efforts) ## [A New Era in Carrier Sales: Automating, Accelerating & Scaling Your Sales Efforts  ](https://blog.ilexcontent.com/blog/a-new-era-in-carrier-sales-automating-accelerating-scaling-your-sales-efforts) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Carrier Business](https://blog.ilexcontent.com/blog/tag/carrier-business), [Carriers](https://blog.ilexcontent.com/blog/tag/carriers), [Lead Generation](https://blog.ilexcontent.com/blog/tag/lead-generation), [Marketing the transformation of Carrier Business](https://blog.ilexcontent.com/blog/tag/marketing-the-transformation-of-carrier-business), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Sales Enablement](https://blog.ilexcontent.com/blog/tag/sales-enablement), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecom](https://blog.ilexcontent.com/blog/tag/telecom), [ITW2020](https://blog.ilexcontent.com/blog/tag/itw2020), [2020](https://blog.ilexcontent.com/blog/tag/2020), [COVID-19](https://blog.ilexcontent.com/blog/tag/covid-19), [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation), [lifecycle](https://blog.ilexcontent.com/blog/tag/lifecycle) , 04 June, 2020 Over the last six months, carriers have faced the biggest disruption to their sale processes they’ve ever faced. In a market that has long been driven by personal relationships and in-person... [Read More →](https://blog.ilexcontent.com/blog/a-new-era-in-carrier-sales-automating-accelerating-scaling-your-sales-efforts) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Carrier Business](https://blog.ilexcontent.com/blog/tag/carrier-business) - [Carriers](https://blog.ilexcontent.com/blog/tag/carriers) - [Lead Generation](https://blog.ilexcontent.com/blog/tag/lead-generation) - [Marketing the transformation of Carrier Business](https://blog.ilexcontent.com/blog/tag/marketing-the-transformation-of-carrier-business) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Sales Enablement](https://blog.ilexcontent.com/blog/tag/sales-enablement) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecom](https://blog.ilexcontent.com/blog/tag/telecom) - [ITW2020](https://blog.ilexcontent.com/blog/tag/itw2020) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [COVID-19](https://blog.ilexcontent.com/blog/tag/covid-19) - [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation) - [lifecycle](https://blog.ilexcontent.com/blog/tag/lifecycle) [![Ilex is Proud to Support Local Charities Helping Families Through the COVID-19 Pandemic](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2017.20.47.png?width=700&name=Screenshot%202021-05-20%20at%2017.20.47.png)](https://blog.ilexcontent.com/blog/ilex-is-proud-to-support-local-charities-helping-families-through-the-covid-19-pandemic) ## [Ilex is Proud to Support Local Charities Helping Families Through the COVID-19 Pandemic](https://blog.ilexcontent.com/blog/ilex-is-proud-to-support-local-charities-helping-families-through-the-covid-19-pandemic) [charity](https://blog.ilexcontent.com/blog/tag/charity), [community](https://blog.ilexcontent.com/blog/tag/community), [local](https://blog.ilexcontent.com/blog/tag/local), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [2020](https://blog.ilexcontent.com/blog/tag/2020), [COVID-19](https://blog.ilexcontent.com/blog/tag/covid-19), [donations](https://blog.ilexcontent.com/blog/tag/donations), [foodbank](https://blog.ilexcontent.com/blog/tag/foodbank) , 01 June, 2020 The current pandemic is a difficult time for everyone, but the most vulnerable in society are those being impacted the most on a day-to-day basis. Chichester, West Sussex, where Ilex has been based... [Read More →](https://blog.ilexcontent.com/blog/ilex-is-proud-to-support-local-charities-helping-families-through-the-covid-19-pandemic) - [charity](https://blog.ilexcontent.com/blog/tag/charity) - [community](https://blog.ilexcontent.com/blog/tag/community) - [local](https://blog.ilexcontent.com/blog/tag/local) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [COVID-19](https://blog.ilexcontent.com/blog/tag/covid-19) - [donations](https://blog.ilexcontent.com/blog/tag/donations) - [foodbank](https://blog.ilexcontent.com/blog/tag/foodbank) [![B2B Marketing Strategies: 4 Top Tips to Adapt, Accelerate and Transform Your Business](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-21%20at%2012.47.20.png?width=700&name=Screenshot%202021-05-21%20at%2012.47.20.png)](https://blog.ilexcontent.com/blog/b2b-marketing-strategies-4-top-tips-to-adapt-accelerate-and-transform-your-business) ## [B2B Marketing Strategies: 4 Top Tips to Adapt, Accelerate and Transform Your Business](https://blog.ilexcontent.com/blog/b2b-marketing-strategies-4-top-tips-to-adapt-accelerate-and-transform-your-business) [Touchpoints](https://blog.ilexcontent.com/blog/tag/touchpoints), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Content](https://blog.ilexcontent.com/blog/tag/content), [Data Analytics](https://blog.ilexcontent.com/blog/tag/data-analytics), [Networking](https://blog.ilexcontent.com/blog/tag/networking), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [2020](https://blog.ilexcontent.com/blog/tag/2020), [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing), [Marketing Plan](https://blog.ilexcontent.com/blog/tag/marketing-plan), [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) , 18 May, 2020 As we approach the midway point of 2020, businesses everywhere have had to adapt their marketing operations rapidly to continue to ensure effective outreach. The best laid plans have had to be... [Read More →](https://blog.ilexcontent.com/blog/b2b-marketing-strategies-4-top-tips-to-adapt-accelerate-and-transform-your-business) - [Touchpoints](https://blog.ilexcontent.com/blog/tag/touchpoints) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Content](https://blog.ilexcontent.com/blog/tag/content) - [Data Analytics](https://blog.ilexcontent.com/blog/tag/data-analytics) - [Networking](https://blog.ilexcontent.com/blog/tag/networking) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing) - [Marketing Plan](https://blog.ilexcontent.com/blog/tag/marketing-plan) - [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) [![HubSpot Review 2019](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-21%20at%2013.00.14.png?width=700&name=Screenshot%202021-05-21%20at%2013.00.14.png)](https://blog.ilexcontent.com/blog/hubspot-review-2019) ## [HubSpot Review 2019](https://blog.ilexcontent.com/blog/hubspot-review-2019) [Tips](https://blog.ilexcontent.com/blog/tag/tips), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Blog Content](https://blog.ilexcontent.com/blog/tag/blog-content), [CRM](https://blog.ilexcontent.com/blog/tag/crm), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [marketing automation](https://blog.ilexcontent.com/blog/tag/marketing-automation), [HubSpot](https://blog.ilexcontent.com/blog/tag/hubspot), [2020](https://blog.ilexcontent.com/blog/tag/2020), [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing), [2019](https://blog.ilexcontent.com/blog/tag/2019) , 09 January, 2020 At Ilex we are proud to be a certified HubSpot partner. We not only use it for our own lead generation but the platform has also enabled us to diversify our offering to help better enhance our... [Read More →](https://blog.ilexcontent.com/blog/hubspot-review-2019) - [Tips](https://blog.ilexcontent.com/blog/tag/tips) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Blog Content](https://blog.ilexcontent.com/blog/tag/blog-content) - [CRM](https://blog.ilexcontent.com/blog/tag/crm) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [marketing automation](https://blog.ilexcontent.com/blog/tag/marketing-automation) - [HubSpot](https://blog.ilexcontent.com/blog/tag/hubspot) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing) - [2019](https://blog.ilexcontent.com/blog/tag/2019) [![Ilex Content Strategies in 2020: Transformation, Verticalisation and the Channel](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-21%20at%2014.26.12.png?width=700&name=Screenshot%202021-05-21%20at%2014.26.12.png)](https://blog.ilexcontent.com/blog/ilex-content-strategies-in-2020-transformation-verticalisation-and-the-channel) ## [Ilex Content Strategies in 2020: Transformation, Verticalisation and the Channel](https://blog.ilexcontent.com/blog/ilex-content-strategies-in-2020-transformation-verticalisation-and-the-channel) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Strategies](https://blog.ilexcontent.com/blog/tag/strategies), [Digital Transformation](https://blog.ilexcontent.com/blog/tag/digital-transformation), [Enterprise](https://blog.ilexcontent.com/blog/tag/enterprise), [Global Agency](https://blog.ilexcontent.com/blog/tag/global-agency), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [marketing automation](https://blog.ilexcontent.com/blog/tag/marketing-automation), [HubSpot](https://blog.ilexcontent.com/blog/tag/hubspot), [Lifestyle](https://blog.ilexcontent.com/blog/tag/lifestyle), [2020](https://blog.ilexcontent.com/blog/tag/2020), [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing) , 06 January, 2020 2019 was an exciting year for the team at Ilex Content Strategies. We’ve seen our client base grow in new markets and sectors while expanding our consultancy services and inbound marketing offering. [Read More →](https://blog.ilexcontent.com/blog/ilex-content-strategies-in-2020-transformation-verticalisation-and-the-channel) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Strategies](https://blog.ilexcontent.com/blog/tag/strategies) - [Digital Transformation](https://blog.ilexcontent.com/blog/tag/digital-transformation) - [Enterprise](https://blog.ilexcontent.com/blog/tag/enterprise) - [Global Agency](https://blog.ilexcontent.com/blog/tag/global-agency) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [marketing automation](https://blog.ilexcontent.com/blog/tag/marketing-automation) - [HubSpot](https://blog.ilexcontent.com/blog/tag/hubspot) - [Lifestyle](https://blog.ilexcontent.com/blog/tag/lifestyle) - [2020](https://blog.ilexcontent.com/blog/tag/2020) - [Inbound Marketing](https://blog.ilexcontent.com/blog/tag/inbound-marketing) Page 1 of 1 [1](https://blog.ilexcontent.com/blog/tag/2020/page/1) ### Recent Posts ### Recent Comments [![Ilex Content](https://blog.ilexcontent.com/hubfs/ilexcontent_April2019/Images/logo-small.png)](https://www.ilexcontent.com/) [Email](mailto:info@ilexcontent.com) [Twitter](https://twitter.com/ilexcontent) [LinkedIn](https://www.linkedin.com/company/ilex-content-strategies) Copyright 2023 © Ilex Content Strategies Ltd.