Hashtags are a key element to a B2B social media strategy. You need to know how to strategically implement them into your content in order to expand your content reach, amplify your brand, target...
An introduction to HubSpot for Sales, Marketing and Services
Depending on whether you’re completely new to the world of marketing, or an established business looking for the best marketing automation tool, you may or may not have heard of HubSpot.
What Do I Get If I Buy HubSpot Marketing Hub Professional?
HubSpot is an inbound marketing automation platform bringing marketing, sales and services into one place, with a free CRM system at its core. It offers three different Marketing Hub packages,...
Getting Started with a HubSpot Inbound Marketing Plan
As a marketing automation platform, HubSpot does a lot of the hard work for you when it comes to attracting, converting and nurturing your leads and customers. However, to get the most out of the...
Ilex Is Attending the Europe 2020 GCCM
The 12th Annual Global Carrier Community Meeting (GCCM) is taking place on the 10th and 11th February in London this year. The event will attract more than 1,000 club members representing...
HubSpot Review 2019
At Ilex we are proud to be a certified HubSpot partner. We not only use it for our own lead generation but the platform has also enabled us to diversify our offering to help better enhance our...
Ilex Content Strategies in 2020: Transformation, Verticalisation and the Channel
2019 was an exciting year for the team at Ilex Content Strategies. We’ve seen our client base grow in new markets and sectors while expanding our consultancy services and inbound marketing offering.