---
title: Ilex Insights | Marketing Transformation
description: Marketing Transformation | Insights into B2B marketing for tech and telecoms
---

[![](https://blog.ilexcontent.com/hs-fs/hubfs/Ilex%20Content%20Logo_High%20Res%20copy-1.png?width=2048&height=1229&name=Ilex%20Content%20Logo_High%20Res%20copy-1.png)](http://www.ilexcontent.com)

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# Posts Tagged: marketing transformation

[![Coolwave Communications Selects Ilex Content Strategies as its Marketing Agency of Record](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2016.44.06.png?width=700&name=Screenshot%202021-05-20%20at%2016.44.06.png)](https://blog.ilexcontent.com/blog/coolwave-communications-selects-ilex-content-strategies-as-its-marketing-agency-of-record)

## [Coolwave Communications Selects Ilex Content Strategies as its Marketing Agency of Record](https://blog.ilexcontent.com/blog/coolwave-communications-selects-ilex-content-strategies-as-its-marketing-agency-of-record)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Brand](https://blog.ilexcontent.com/blog/tag/brand), [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation) ,  18 November, 2020 <https://blog.ilexcontent.com/blog/coolwave-communications-selects-ilex-content-strategies-as-its-marketing-agency-of-record#comments-listing>

The voice and messaging solutions provider has appointed Ilex to refresh its brand and deliver inbound marketing and PR to support its global growth

[Read More →](https://blog.ilexcontent.com/blog/coolwave-communications-selects-ilex-content-strategies-as-its-marketing-agency-of-record)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Brand](https://blog.ilexcontent.com/blog/tag/brand)
- [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation)

[![Sell More Services: 90 Day Marketing and Sales Transformation](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2016.50.57.png?width=700&name=Screenshot%202021-05-20%20at%2016.50.57.png)](https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation)

## [Sell More Services: 90 Day Marketing and Sales Transformation](https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) ,  25 September, 2020 <https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation#comments-listing>

In a challenging market, B2B tech and telecom businesses should be evolving and adapting their sales processes to drive momentum and build an online presence that shows relevancy. Your business...

[Read More →](https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation)
- [Sales](https://blog.ilexcontent.com/blog/tag/sales)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)

[![Efficiently Growing Your Start-Up with an Outsourced Marketing Team](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-21%20at%2015.00.35.png?width=700&name=Screenshot%202021-05-21%20at%2015.00.35.png)](https://blog.ilexcontent.com/blog/efficiently-growing-your-start-up-with-an-outsourced-marketing-team)

## [Efficiently Growing Your Start-Up with an Outsourced Marketing Team](https://blog.ilexcontent.com/blog/efficiently-growing-your-start-up-with-an-outsourced-marketing-team)

[Thought Leadership](https://blog.ilexcontent.com/blog/tag/thought-leadership), [Touchpoints](https://blog.ilexcontent.com/blog/tag/touchpoints), [Use Cases](https://blog.ilexcontent.com/blog/tag/use-cases), [Whitepapers](https://blog.ilexcontent.com/blog/tag/whitepapers), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [B2B Content Marketing](https://blog.ilexcontent.com/blog/tag/b2b-content-marketing), [Blog Content](https://blog.ilexcontent.com/blog/tag/blog-content), [Blogs](https://blog.ilexcontent.com/blog/tag/blogs), [Branding](https://blog.ilexcontent.com/blog/tag/branding), [Brochures](https://blog.ilexcontent.com/blog/tag/brochures), [Communication](https://blog.ilexcontent.com/blog/tag/communication), [Content](https://blog.ilexcontent.com/blog/tag/content), [Social Media](https://blog.ilexcontent.com/blog/tag/social-media), [Startups](https://blog.ilexcontent.com/blog/tag/startups), [Story](https://blog.ilexcontent.com/blog/tag/story), [Bylines](https://blog.ilexcontent.com/blog/tag/bylines), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation), [Messaging](https://blog.ilexcontent.com/blog/tag/messaging), [Narrative](https://blog.ilexcontent.com/blog/tag/narrative), [Outsourced](https://blog.ilexcontent.com/blog/tag/outsourced), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Sales Enablement](https://blog.ilexcontent.com/blog/tag/sales-enablement), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Technology Companies Advantage in Content](https://blog.ilexcontent.com/blog/tag/technology-companies-advantage-in-content) ,  14 June, 2018 <https://blog.ilexcontent.com/blog/efficiently-growing-your-start-up-with-an-outsourced-marketing-team#comments-listing>

Start-ups often have limited resources but big ambitions. They want to conquer the world but desperately need to get recognised.

[Read More →](https://blog.ilexcontent.com/blog/efficiently-growing-your-start-up-with-an-outsourced-marketing-team)

- [Thought Leadership](https://blog.ilexcontent.com/blog/tag/thought-leadership)
- [Touchpoints](https://blog.ilexcontent.com/blog/tag/touchpoints)
- [Use Cases](https://blog.ilexcontent.com/blog/tag/use-cases)
- [Whitepapers](https://blog.ilexcontent.com/blog/tag/whitepapers)
- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [B2B Content Marketing](https://blog.ilexcontent.com/blog/tag/b2b-content-marketing)
- [Blog Content](https://blog.ilexcontent.com/blog/tag/blog-content)
- [Blogs](https://blog.ilexcontent.com/blog/tag/blogs)
- [Branding](https://blog.ilexcontent.com/blog/tag/branding)
- [Brochures](https://blog.ilexcontent.com/blog/tag/brochures)
- [Communication](https://blog.ilexcontent.com/blog/tag/communication)
- [Content](https://blog.ilexcontent.com/blog/tag/content)
- [Social Media](https://blog.ilexcontent.com/blog/tag/social-media)
- [Startups](https://blog.ilexcontent.com/blog/tag/startups)
- [Story](https://blog.ilexcontent.com/blog/tag/story)
- [Bylines](https://blog.ilexcontent.com/blog/tag/bylines)
- [Marketing](https://blog.ilexcontent.com/blog/tag/marketing)
- [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation)
- [Messaging](https://blog.ilexcontent.com/blog/tag/messaging)
- [Narrative](https://blog.ilexcontent.com/blog/tag/narrative)
- [Outsourced](https://blog.ilexcontent.com/blog/tag/outsourced)
- [PR](https://blog.ilexcontent.com/blog/tag/pr)
- [Sales](https://blog.ilexcontent.com/blog/tag/sales)
- [Sales Enablement](https://blog.ilexcontent.com/blog/tag/sales-enablement)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Tech](https://blog.ilexcontent.com/blog/tag/tech)
- [Technology Companies Advantage in Content](https://blog.ilexcontent.com/blog/tag/technology-companies-advantage-in-content)

[![Marketing ICT Transformation in the Middle East](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-21%20at%2015.18.06.png?width=700&name=Screenshot%202021-05-21%20at%2015.18.06.png)](https://blog.ilexcontent.com/blog/marketing-ict-transformation-in-the-middle-east)

## [Marketing ICT Transformation in the Middle East](https://blog.ilexcontent.com/blog/marketing-ict-transformation-in-the-middle-east)

[Transformation](https://blog.ilexcontent.com/blog/tag/transformation), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation), [Middle East](https://blog.ilexcontent.com/blog/tag/middle-east), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecom](https://blog.ilexcontent.com/blog/tag/telecom) ,  12 January, 2018 <https://blog.ilexcontent.com/blog/marketing-ict-transformation-in-the-middle-east#comments-listing>

The Middle East is one of the fastest changing ICT markets in the world. Tech and telecoms companies locally and regionally are transforming their operations and increasingly need to make marketing...

[Read More →](https://blog.ilexcontent.com/blog/marketing-ict-transformation-in-the-middle-east)

- [Transformation](https://blog.ilexcontent.com/blog/tag/transformation)
- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Marketing](https://blog.ilexcontent.com/blog/tag/marketing)
- [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation)
- [Middle East](https://blog.ilexcontent.com/blog/tag/middle-east)
- [Tech](https://blog.ilexcontent.com/blog/tag/tech)
- [Telecom](https://blog.ilexcontent.com/blog/tag/telecom)

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