--- title: Ilex Insights | Sales description: Sales | Insights into B2B marketing for tech and telecoms --- [![](https://blog.ilexcontent.com/hs-fs/hubfs/Ilex%20Content%20Logo_High%20Res%20copy-1.png?width=2048&height=1229&name=Ilex%20Content%20Logo_High%20Res%20copy-1.png)](http://www.ilexcontent.com) - [Home](https://www.ilexcontent.com) - [Our Services](https://weare.ilexcontent.com/our-services) - [Blog](https://blog.ilexcontent.com/blog) - [Contact Us](https://www.ilexcontent.com/#contact) # Posts Tagged: sales [![](https://blog.ilexcontent.com/hs-fs/hubfs/9-2.png?width=700&name=9-2.png)](https://blog.ilexcontent.com/blog/post-pandemic-eguide-2022) ## [eGuide: A Guide to B2B Marketing in a Post-Pandemic World](https://blog.ilexcontent.com/blog/post-pandemic-eguide-2022) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide), [pandemic](https://blog.ilexcontent.com/blog/tag/pandemic) , 24 May, 2022 In the last few years, the importance of a brand's digital identity has increased massively. In-person events were off-limits, but businesses still needed to continue to generate leads and close... [Read More →](https://blog.ilexcontent.com/blog/post-pandemic-eguide-2022) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) - [pandemic](https://blog.ilexcontent.com/blog/tag/pandemic) [![eGuide: Borderless PR](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-10-05%20at%2017.26.38.png?width=700&name=Screenshot%202021-10-05%20at%2017.26.38.png)](https://blog.ilexcontent.com/blog/borderless-pr-eguide-2021) ## [eGuide: Borderless PR](https://blog.ilexcontent.com/blog/borderless-pr-eguide-2021) [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) , 06 October, 2021 The traditional hub model for global Public Relations is outdated and not fit for purpose for B2B tech and telecoms companies. It is an approach that is out of step with B2B organisations that... [Read More →](https://blog.ilexcontent.com/blog/borderless-pr-eguide-2021) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) [![B2B Decision-Making: How Buyers Choice Paralysis is Affecting Your Sales](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-28%20at%2010.10.17.png?width=700&name=Screenshot%202021-05-28%20at%2010.10.17.png)](https://blog.ilexcontent.com/blog/b2b-decision-making-how-buyers-choice-paralysis-is-affecting-your-sales) ## [B2B Decision-Making: How Buyers Choice Paralysis is Affecting Your Sales](https://blog.ilexcontent.com/blog/b2b-decision-making-how-buyers-choice-paralysis-is-affecting-your-sales) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [buyers](https://blog.ilexcontent.com/blog/tag/buyers) , 14 June, 2021 Have you ever been overwhelmed by the number of choices you have for a purchase that is seemingly simple? It could be at the beach, buying an ice-cream and you cannot pick between the 10 flavours on... [Read More →](https://blog.ilexcontent.com/blog/b2b-decision-making-how-buyers-choice-paralysis-is-affecting-your-sales) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [buyers](https://blog.ilexcontent.com/blog/tag/buyers) [![TRANSFORMING B2B TECH AND TELECOMS MARKETING IN THE MIDDLE EAST: ACCELERATING GROWTH AND DRIVING ENGAGEMENT IN A NEW ERA OF B2B MARKETING](https://blog.ilexcontent.com/hs-fs/hubfs/Picture%201-May-19-2021-10-51-52-17-AM.png?width=700&name=Picture%201-May-19-2021-10-51-52-17-AM.png)](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide-0) ## [TRANSFORMING B2B TECH AND TELECOMS MARKETING IN THE MIDDLE EAST: ACCELERATING GROWTH AND DRIVING ENGAGEMENT IN A NEW ERA OF B2B MARKETING](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide-0) [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) , 24 May, 2021 Inbound marketing and borderless public relations (PR) enable B2B technology and telecoms companies in the Middle East to accelerate their growth and engage more prospects in local markets and around... [Read More →](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide-0) - [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) [![](https://blog.ilexcontent.com/hs-fs/hubfs/dfgh.png?width=700&name=dfgh.png)](https://blog.ilexcontent.com/blog/why-your-b2b-sales-team-should-be-using-email-sequences) ## [Why Your B2B Sales Team Should Be Using Email Sequences](https://blog.ilexcontent.com/blog/why-your-b2b-sales-team-should-be-using-email-sequences) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [email sequences](https://blog.ilexcontent.com/blog/tag/email-sequences) , 04 May, 2021 Email sequences are an essential part of your sales development strategy. An email sequence is a series of emails automatically sent to your contacts by your sales team. They allow you to improve... [Read More →](https://blog.ilexcontent.com/blog/why-your-b2b-sales-team-should-be-using-email-sequences) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [email sequences](https://blog.ilexcontent.com/blog/tag/email-sequences) [![](https://blog.ilexcontent.com/hs-fs/hubfs/FeatureImage_eGuideLP.png?width=700&name=FeatureImage_eGuideLP.png)](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide) ## [NEW PRIORITIES IN B2B MARKETING AND SALES EGUIDE](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide) [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) , 29 September, 2020 The business environment in 2020 has influenced how B2B tech and telecoms companies sell. While COVID-19 continues to disrupt our lives and bring unexpected challenges, B2B organisations are playing... [Read More →](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide) - [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) [![Accelerating and Automating Your Marketing and Sales with a Single Digital Platform](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2016.49.46.png?width=700&name=Screenshot%202021-05-20%20at%2016.49.46.png)](https://blog.ilexcontent.com/blog/accelerating-and-automating-your-marketing-and-sales-with-a-single-digital-platform) ## [Accelerating and Automating Your Marketing and Sales with a Single Digital Platform](https://blog.ilexcontent.com/blog/accelerating-and-automating-your-marketing-and-sales-with-a-single-digital-platform) [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [marketing automation](https://blog.ilexcontent.com/blog/tag/marketing-automation), [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation) , 25 September, 2020 Many B2B tech and telecoms businesses use digital platforms or even sell digital platforms, but don’t use them for their own marketing and sales. According to Trackvia, implementing a digital... [Read More →](https://blog.ilexcontent.com/blog/accelerating-and-automating-your-marketing-and-sales-with-a-single-digital-platform) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [marketing automation](https://blog.ilexcontent.com/blog/tag/marketing-automation) - [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation) [![Sell More Services: 90 Day Marketing and Sales Transformation](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2016.50.57.png?width=700&name=Screenshot%202021-05-20%20at%2016.50.57.png)](https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation) ## [Sell More Services: 90 Day Marketing and Sales Transformation](https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) , 25 September, 2020 In a challenging market, B2B tech and telecom businesses should be evolving and adapting their sales processes to drive momentum and build an online presence that shows relevancy. Your business... [Read More →](https://blog.ilexcontent.com/blog/sell-more-services-90-day-marketing-and-sales-transformation) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Marketing Transformation](https://blog.ilexcontent.com/blog/tag/marketing-transformation) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) [![Transforming B2B Sales: Adding Automation and Workflows](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2016.51.48.png?width=700&name=Screenshot%202021-05-20%20at%2016.51.48.png)](https://blog.ilexcontent.com/blog/transforming-b2b-sales-adding-automation-and-workflows) ## [Transforming B2B Sales: Adding Automation and Workflows](https://blog.ilexcontent.com/blog/transforming-b2b-sales-adding-automation-and-workflows) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation) , 25 September, 2020 Sales automation can benefit your B2B tech and telecoms business in multiple ways. It can increase the productivity and performance of your sales team, improve accuracy and accelerate your sales... [Read More →](https://blog.ilexcontent.com/blog/transforming-b2b-sales-adding-automation-and-workflows) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms) - [sales automation](https://blog.ilexcontent.com/blog/tag/sales-automation) [![5 Data Points B2Bs Should Be Collecting to Increase Sales](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2017.03.45.png?width=700&name=Screenshot%202021-05-20%20at%2017.03.45.png)](https://blog.ilexcontent.com/blog/5-data-points-b2bs-should-be-collecting-to-increase-sales) ## [5 Data Points B2Bs Should Be Collecting to Increase Sales](https://blog.ilexcontent.com/blog/5-data-points-b2bs-should-be-collecting-to-increase-sales) [Data](https://blog.ilexcontent.com/blog/tag/data), [Data Analytics](https://blog.ilexcontent.com/blog/tag/data-analytics), [Leads](https://blog.ilexcontent.com/blog/tag/leads), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Sales](https://blog.ilexcontent.com/blog/tag/sales) , 14 August, 2020 In our previous blog post ‘An Introduction to Lead Scoring’ we discussed the basics of what lead scoring was and the two types of data that your business needs to address in order to increase the... [Read More →](https://blog.ilexcontent.com/blog/5-data-points-b2bs-should-be-collecting-to-increase-sales) - [Data](https://blog.ilexcontent.com/blog/tag/data) - [Data Analytics](https://blog.ilexcontent.com/blog/tag/data-analytics) - [Leads](https://blog.ilexcontent.com/blog/tag/leads) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) Page 1 of 3 [1](https://blog.ilexcontent.com/blog/tag/sales/page/1) [2](https://blog.ilexcontent.com/blog/tag/sales/page/2) [3](https://blog.ilexcontent.com/blog/tag/sales/page/3) [Next ›](https://blog.ilexcontent.com/blog/tag/sales/page/2) [Last ››](https://blog.ilexcontent.com/blog/tag/sales/page/3) ### Recent Posts ### Recent Comments [![Ilex Content](https://blog.ilexcontent.com/hubfs/ilexcontent_April2019/Images/logo-small.png)](https://www.ilexcontent.com/) [Email](mailto:info@ilexcontent.com) [Twitter](https://twitter.com/ilexcontent) [LinkedIn](https://www.linkedin.com/company/ilex-content-strategies) Copyright 2023 © Ilex Content Strategies Ltd.