Our founder and CEO, Lucia Barbato, recently discussed "Why Some Organisations are Missing Out on the Potential of Press Releases" with PR News.
It’s fair to say that budgets are tight at the moment across all sectors, and in-house teams are being asked to do more with less. Start-ups in particular must navigate where they invest their resources to make a name for themselves, and what can be done ‘on a shoestring.'
This often means that the value of PR is miscalculated.
Contact us today to learn how we can help you stand out in a crowded market with expert content creation: info@ilexcontent.com