Ilex Insights

FAQ: Which HubSpot Marketing Hub is Right for My Business?

Written by ilex | 08-Apr-2020 12:06:30

Every B2B business has different marketing needs and finding the right marketing software to manage your campaigns can be a challenge.

 

HubSpot has three different types of marketing hub to support different types of businesses -  Starter, Professional and Enterprise.

 

A question we get asked by prospects and clients is “ Which HubSpot Marketing Hub is right for my business?”

 

We’ve included a short summary on each HubSpot marketing hub to help you decide what level of support your organisation requires.

 

HubSpot Marketing Hub Starter

Marketing Hub Starter is great for first-time users as its primary focus is to develop marketers and marketing teams.

 

Marketing Hub Starter combines tools such as landing pages, email marketing, list segments and report building, which are concealed by a powerful CRM, all in one place. 

 

By using this package, businesses will have more time to scale their marketing, nurture their customers and accelerate their growth.

 

HubSpot Marketing Hub Professional

The Marketing Hub Professional bundle is aimed at more experienced marketers and marketing teams.

This package is for those who have a basic understanding of inbound marketing principles and have the ability to efficiently run personalised inbound campaigns at scale with content and automation.

 

HubSpot Marketing Hub Enterprise

Marketing Hub Enterprise is designed for companies with complex campaigns, systems, and teams. It enables organisations to push the boundaries and build value in new ways.

 

The Enterprise package allows businesses to simplify and enhance collaboration across different teams and processes. This can help to avoid disorganisation which will manifest into a disjointed customer experience.

 

Knowing what Marketing Hub to purchase can be difficult, as each have a tailored programme to best suit your business needs. Here at Ilex, we have the expertise and knowledge to be able to advise which Marketing Hub would be the perfect match for your business and objectives.

 

If you would like to find out which Hub you should purchase book a meeting today and we can help automate your B2B marketing.