There are many channels that B2B businesses can use to connect with their target audiences. However, being on the right ones are key. Utilising the right channels will help you promote your services,...
Getting Started with Channel Advertising
Is Email Marketing Worth Investing In?
Should your B2B business be using email marketing in 2021? According to HubSpot, there are 4 billion daily email users, with 64% of small businesses using email marketing to reach customers. Email...
Creating Presence at Capacity Europe 2021
Looking back at previous years of Capacity Europe, the event alone has seen over 2,500 attendees, with last year hitting 4,200 virtual attendees. At events this large, businesses have the opportunity...
B2B TECH & TELECOMS NEWS (06/09/2021 - 10/09/2021)
In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including data centres, 5G, acquisitions, telecom fraud, subsea cables, space...
Increasing Your Followers on LinkedIn: 4 Tips for Your Company Page
With 774+ million members in more than 200 countries and territories worldwide, LinkedIn is the world’s largest professional network. So, it’s no wonder that it’s an excellent platform for B2B...
B2B TECH & TELECOMS NEWS (31/08/2021 - 03/09/2021)
In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including acquisitions, 5G, agritech, fibre networks and partnerships.
B2B TECH & TELECOMS NEWS (23/08/2021 - 27/08/2021)
In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including acquisitions, 5G, agritech, fibre networks and partnerships.
Retention and Loyalty KPIs: What are they and Why Should I Track Them?
Customer retention and loyalty is key to your company’s success. Loyal customers can amplify word of mouth, be more receptive to your other offerings and be more forgiving of any issues that occur....
B2B TECH & TELECOMS NEWS (16/08/2021 - 20/08/2021)
In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including data centres, 5G, renewable energy, subsea cables and cloud.
A Quick Guide To Testing Your Landing Page For Optimised Success
Landing pages are a key component in B2B marketing campaigns. They are the first page a user ‘lands’ on when they click on a link and are not always part of your main website. Landing pages are...