One of the biggest challenges at events like Capacity Europe is standing out from the crowd. There are more than 650 B2B tech and telecoms companies attending the event and it’s important that your...
Targeted PR vs a Newswire: What Delivers More Business Value?
In B2B Public Relations (PR), one of the most popular questions we get asked is if it is better to do targeted outreach or just pop it on the wire. Of course, the ideal situation would be to have...
Meet Ilex At Capacity Europe
Meet Ilex at Capacity Europe to learn more about marketing in the era of disruption. We are meeting with companies at the event and explain how we enable are clients to communicate their...
Ilex is Hiring: Apply for Our Marketing Account Executive Role
Energetic self-starter wanted to join a fast-growing international business-to-business technology marketing agency with clients in Asia, Middle East, Europe and the Americas.
Ilex is a Finalist in the Digiday Marketing Awards
Ilex is excited to announce that we’re Finalists in The Digiday Marketing and Advertising Awards Europe. We’re up for the “Best Branding B2B Campaign” award for our work with Stage Intelligence, an...
Arming Your Sales Team with Data-Driven Content
Data analysis is playing a greater role in B2B sales. Understanding who your audience is, when they are active and how they are reachable is the key to successfully communicating with them.
Making Tier 1 Coverage for B2B Organisations a Reality
Tier 1 coverage doesn’t have to be out of reach for B2B tech and telecoms companies with complex technologies. Even if they don’t have a consumer story to tell, they can still secure Tier 1 coverage...
Expert-Led Content Strategy is Transforming B2B Marketing
Specialist in content strategy for tech and telecoms agencies will own the future of B2B marketing and communications. The days of generic tech and telecoms agencies that serve every kind of company...
Efficiently Growing Your Start-Up with an Outsourced Marketing Team
Start-ups often have limited resources but big ambitions. They want to conquer the world but desperately need to get recognised.
ITW 2019: The Road to Atlanta
International Telecoms Week (ITW) 2018 was a huge success for the Ilex team. We had our best year yet. It was great to catch up with our clients and B2B tech and telecoms companies from around the...
