---
title: Ilex Insights (30)
description: Insights into B2B marketing for tech and telecoms  (30)
---

[![](https://blog.ilexcontent.com/hs-fs/hubfs/Ilex%20Content%20Logo_High%20Res%20copy-1.png?width=2048&height=1229&name=Ilex%20Content%20Logo_High%20Res%20copy-1.png)](http://www.ilexcontent.com)

- [Home](https://www.ilexcontent.com)
- [Our Services](https://weare.ilexcontent.com/our-services)
- [Blog](https://blog.ilexcontent.com/blog)
- [Contact Us](https://www.ilexcontent.com/#contact)

# Ilex Insights

[![Is Email Marketing Worth Investing In?](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-15%20at%2011.57.01.png?width=700&name=Screenshot%202021-09-15%20at%2011.57.01.png)](https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in)

## [Is Email Marketing Worth Investing In?](https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [email marketing](https://blog.ilexcontent.com/blog/tag/email-marketing) ,  27 September, 2021 <https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in#comments-listing>

Should your B2B business be using email marketing in 2021? According to HubSpot, there are 4 billion daily email users, with 64% of small businesses using email marketing to reach customers. Email...

[Read More →](https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Tech](https://blog.ilexcontent.com/blog/tag/tech)
- [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications)
- [email marketing](https://blog.ilexcontent.com/blog/tag/email-marketing)

[![B2B Tech & Telecoms News](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-20%20at%2009.59.04.png?width=700&name=Screenshot%202021-09-20%20at%2009.59.04.png)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-09-2021-)

## [B2B TECH & TELECOMS NEWS (20/09/2021 - 24/09/2021)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-09-2021-)

[5G](https://blog.ilexcontent.com/blog/tag/5g), [Cyber Security](https://blog.ilexcontent.com/blog/tag/cyber-security), [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre), [news](https://blog.ilexcontent.com/blog/tag/news), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [fibre](https://blog.ilexcontent.com/blog/tag/fibre), [internet](https://blog.ilexcontent.com/blog/tag/internet), [bitcoin](https://blog.ilexcontent.com/blog/tag/bitcoin) ,  24 September, 2021 <https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-09-2021-#comments-listing>

In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including fibre, internet, bitcoin, mobile, data centres, cyber security and...

[Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-09-2021-)

- [5G](https://blog.ilexcontent.com/blog/tag/5g)
- [Cyber Security](https://blog.ilexcontent.com/blog/tag/cyber-security)
- [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre)
- [news](https://blog.ilexcontent.com/blog/tag/news)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)
- [fibre](https://blog.ilexcontent.com/blog/tag/fibre)
- [internet](https://blog.ilexcontent.com/blog/tag/internet)
- [bitcoin](https://blog.ilexcontent.com/blog/tag/bitcoin)

[![Creating Presence at Capacity Europe 2021](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-15%20at%2011.29.49.png?width=700&name=Screenshot%202021-09-15%20at%2011.29.49.png)](https://blog.ilexcontent.com/blog/creating-presence-at-capacity-europe-2021)

## [Creating Presence at Capacity Europe 2021](https://blog.ilexcontent.com/blog/creating-presence-at-capacity-europe-2021)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Capacity Europe](https://blog.ilexcontent.com/blog/tag/capacity-europe), [Events](https://blog.ilexcontent.com/blog/tag/events), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Event Marketing](https://blog.ilexcontent.com/blog/tag/event-marketing) ,  20 September, 2021 <https://blog.ilexcontent.com/blog/creating-presence-at-capacity-europe-2021#comments-listing>

Looking back at previous years of Capacity Europe, the event alone has seen over 2,500 attendees, with last year hitting 4,200 virtual attendees. At events this large, businesses have the opportunity...

[Read More →](https://blog.ilexcontent.com/blog/creating-presence-at-capacity-europe-2021)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Capacity Europe](https://blog.ilexcontent.com/blog/tag/capacity-europe)
- [Events](https://blog.ilexcontent.com/blog/tag/events)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Tech](https://blog.ilexcontent.com/blog/tag/tech)
- [Event Marketing](https://blog.ilexcontent.com/blog/tag/event-marketing)

[![B2B Tech & Telecoms News](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-13%20at%2009.35.23.png?width=700&name=Screenshot%202021-09-13%20at%2009.35.23.png)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-13-09-2021)

## [B2B TECH & TELECOMS NEWS (13/09/2021 - 17/09/2021)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-13-09-2021)

[5G](https://blog.ilexcontent.com/blog/tag/5g), [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre), [Hackers](https://blog.ilexcontent.com/blog/tag/hackers), [news](https://blog.ilexcontent.com/blog/tag/news), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [acquisition](https://blog.ilexcontent.com/blog/tag/acquisition), [telecom fraud](https://blog.ilexcontent.com/blog/tag/telecom-fraud) ,  17 September, 2021 <https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-13-09-2021#comments-listing>

In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including acquisitions, roaming charges, 5G, hacking, fraud, subsea cables...

[Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-13-09-2021)

- [5G](https://blog.ilexcontent.com/blog/tag/5g)
- [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre)
- [Hackers](https://blog.ilexcontent.com/blog/tag/hackers)
- [news](https://blog.ilexcontent.com/blog/tag/news)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)
- [acquisition](https://blog.ilexcontent.com/blog/tag/acquisition)
- [telecom fraud](https://blog.ilexcontent.com/blog/tag/telecom-fraud)

[![3 Press Releases to Post When Establishing Your Business’ Presence in New Markets](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-06%20at%2010.33.41.png?width=700&name=Screenshot%202021-09-06%20at%2010.33.41.png)](https://blog.ilexcontent.com/blog/3-press-releases-to-post-when-establishing-your-business-presence-in-new-markets)

## [3 Press Releases to Post When Establishing Your Business’ Presence in New Markets](https://blog.ilexcontent.com/blog/3-press-releases-to-post-when-establishing-your-business-presence-in-new-markets)

[B2B. Telecom](https://blog.ilexcontent.com/blog/tag/b2b-telecom), [communications](https://blog.ilexcontent.com/blog/tag/communications), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Technology](https://blog.ilexcontent.com/blog/tag/technology) ,  13 September, 2021 <https://blog.ilexcontent.com/blog/3-press-releases-to-post-when-establishing-your-business-presence-in-new-markets#comments-listing>

After a period of time operating in a specific market, businesses may experience stunted growth. As a result, they may look to expand in new markets to increase business and sales. However, markets...

[Read More →](https://blog.ilexcontent.com/blog/3-press-releases-to-post-when-establishing-your-business-presence-in-new-markets)

- [B2B. Telecom](https://blog.ilexcontent.com/blog/tag/b2b-telecom)
- [communications](https://blog.ilexcontent.com/blog/tag/communications)
- [PR](https://blog.ilexcontent.com/blog/tag/pr)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)

[![B2B TECH & TELECOMS NEWS (06/09/2021 - 10/09/2021)](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-06%20at%2010.26.16.png?width=700&name=Screenshot%202021-09-06%20at%2010.26.16.png)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-06-09-2021)

## [B2B TECH & TELECOMS NEWS (06/09/2021 - 10/09/2021)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-06-09-2021)

[5G](https://blog.ilexcontent.com/blog/tag/5g), [AI](https://blog.ilexcontent.com/blog/tag/ai), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre), [news](https://blog.ilexcontent.com/blog/tag/news), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [acquisition](https://blog.ilexcontent.com/blog/tag/acquisition), [telecom fraud](https://blog.ilexcontent.com/blog/tag/telecom-fraud) ,  10 September, 2021 <https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-06-09-2021#comments-listing>

In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including data centres, 5G, acquisitions, telecom fraud, subsea cables, space...

[Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-06-09-2021)

- [5G](https://blog.ilexcontent.com/blog/tag/5g)
- [AI](https://blog.ilexcontent.com/blog/tag/ai)
- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre)
- [news](https://blog.ilexcontent.com/blog/tag/news)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Subsea Cable](https://blog.ilexcontent.com/blog/tag/subsea-cable)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)
- [acquisition](https://blog.ilexcontent.com/blog/tag/acquisition)
- [telecom fraud](https://blog.ilexcontent.com/blog/tag/telecom-fraud)

[![Increasing Your Followers on LinkedIn: 4 Tips for Your Company Page](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-06%20at%2010.25.25.png?width=700&name=Screenshot%202021-09-06%20at%2010.25.25.png)](https://blog.ilexcontent.com/blog/increasing-your-followers-on-linkedin-4-tips-for-your-company-page)

## [Increasing Your Followers on LinkedIn: 4 Tips for Your Company Page](https://blog.ilexcontent.com/blog/increasing-your-followers-on-linkedin-4-tips-for-your-company-page)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Followers](https://blog.ilexcontent.com/blog/tag/followers), [LinkedIn](https://blog.ilexcontent.com/blog/tag/linkedin), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Technology](https://blog.ilexcontent.com/blog/tag/technology) ,  06 September, 2021 <https://blog.ilexcontent.com/blog/increasing-your-followers-on-linkedin-4-tips-for-your-company-page#comments-listing>

With 774+ million members in more than 200 countries and territories worldwide, LinkedIn is the world’s largest professional network. So, it’s no wonder that it’s an excellent platform for B2B...

[Read More →](https://blog.ilexcontent.com/blog/increasing-your-followers-on-linkedin-4-tips-for-your-company-page)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Followers](https://blog.ilexcontent.com/blog/tag/followers)
- [LinkedIn](https://blog.ilexcontent.com/blog/tag/linkedin)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)

[![B2B Tech & Telecoms News](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-03%20at%2009.44.50.png?width=700&name=Screenshot%202021-09-03%20at%2009.44.50.png)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0-0)

## [B2B TECH & TELECOMS NEWS (31/08/2021 - 03/09/2021)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0-0)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Cloud](https://blog.ilexcontent.com/blog/tag/cloud), [CyberSecurity](https://blog.ilexcontent.com/blog/tag/cybersecurity), [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre), [news](https://blog.ilexcontent.com/blog/tag/news), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency), [connectivity](https://blog.ilexcontent.com/blog/tag/connectivity) ,  03 September, 2021 <https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0-0#comments-listing>

In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including acquisitions, 5G, agritech, fibre networks and partnerships.

[Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0-0)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Cloud](https://blog.ilexcontent.com/blog/tag/cloud)
- [CyberSecurity](https://blog.ilexcontent.com/blog/tag/cybersecurity)
- [Data Centre](https://blog.ilexcontent.com/blog/tag/data-centre)
- [news](https://blog.ilexcontent.com/blog/tag/news)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)
- [CryptoCurrency](https://blog.ilexcontent.com/blog/tag/cryptocurrency)
- [connectivity](https://blog.ilexcontent.com/blog/tag/connectivity)

[![B2B TECH & TELECOMS NEWS ](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-08-23%20at%2009.49.52.png?width=700&name=Screenshot%202021-08-23%20at%2009.49.52.png)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0)

## [B2B TECH & TELECOMS NEWS (23/08/2021 - 27/08/2021)](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0)

[5G](https://blog.ilexcontent.com/blog/tag/5g), [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [news](https://blog.ilexcontent.com/blog/tag/news), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [agritech](https://blog.ilexcontent.com/blog/tag/agritech), [acquisition](https://blog.ilexcontent.com/blog/tag/acquisition), [fibre](https://blog.ilexcontent.com/blog/tag/fibre), [partnership](https://blog.ilexcontent.com/blog/tag/partnership) ,  27 August, 2021 <https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0#comments-listing>

In this week's roundup, we looked at the top news stories from the B2B tech & telecoms industry. The stories cover topics including acquisitions, 5G, agritech, fibre networks and partnerships.

[Read More →](https://blog.ilexcontent.com/blog/b2b-tech-telecoms-news-20-08-2021-0)

- [5G](https://blog.ilexcontent.com/blog/tag/5g)
- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [news](https://blog.ilexcontent.com/blog/tag/news)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Technology](https://blog.ilexcontent.com/blog/tag/technology)
- [agritech](https://blog.ilexcontent.com/blog/tag/agritech)
- [acquisition](https://blog.ilexcontent.com/blog/tag/acquisition)
- [fibre](https://blog.ilexcontent.com/blog/tag/fibre)
- [partnership](https://blog.ilexcontent.com/blog/tag/partnership)

[![Retention and Loyalty KPIs: What are they and Why Should I Track Them?](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-08-05%20at%2014.29.32.png?width=700&name=Screenshot%202021-08-05%20at%2014.29.32.png)](https://blog.ilexcontent.com/blog/retention-and-loyalty-kpis-what-are-they-and-why-should-i-track-them)

## [Retention and Loyalty KPIs: What are they and Why Should I Track Them?](https://blog.ilexcontent.com/blog/retention-and-loyalty-kpis-what-are-they-and-why-should-i-track-them)

[B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Social Media](https://blog.ilexcontent.com/blog/tag/social-media), [Social Media Marketing](https://blog.ilexcontent.com/blog/tag/social-media-marketing), [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [KPIs](https://blog.ilexcontent.com/blog/tag/kpis) ,  23 August, 2021 <https://blog.ilexcontent.com/blog/retention-and-loyalty-kpis-what-are-they-and-why-should-i-track-them#comments-listing>

Customer retention and loyalty is key to your company’s success. Loyal customers can amplify word of mouth, be more receptive to your other offerings and be more forgiving of any issues that occur....

[Read More →](https://blog.ilexcontent.com/blog/retention-and-loyalty-kpis-what-are-they-and-why-should-i-track-them)

- [B2B](https://blog.ilexcontent.com/blog/tag/b2b)
- [Social Media](https://blog.ilexcontent.com/blog/tag/social-media)
- [Social Media Marketing](https://blog.ilexcontent.com/blog/tag/social-media-marketing)
- [Telecoms](https://blog.ilexcontent.com/blog/tag/telecoms)
- [Tech](https://blog.ilexcontent.com/blog/tag/tech)
- [KPIs](https://blog.ilexcontent.com/blog/tag/kpis)

Page 30 of 55 [‹‹ First](https://blog.ilexcontent.com/blog/page/1) [‹ Previous](https://blog.ilexcontent.com/blog/page/29) [1](https://blog.ilexcontent.com/blog/page/1) [...](https://blog.ilexcontent.com/blog/page/25) [28](https://blog.ilexcontent.com/blog/page/28) [29](https://blog.ilexcontent.com/blog/page/29) [30](https://blog.ilexcontent.com/blog/page/30) [31](https://blog.ilexcontent.com/blog/page/31) [32](https://blog.ilexcontent.com/blog/page/32) [...](https://blog.ilexcontent.com/blog/page/35) [55](https://blog.ilexcontent.com/blog/page/55) [Next ›](https://blog.ilexcontent.com/blog/page/31) [Last ››](https://blog.ilexcontent.com/blog/page/55)

### Recent Posts

### Recent Comments

[![Ilex Content](https://blog.ilexcontent.com/hubfs/ilexcontent_April2019/Images/logo-small.png)](https://www.ilexcontent.com/)

[Email](mailto:info@ilexcontent.com)

[Twitter](https://twitter.com/ilexcontent)

[LinkedIn](https://www.linkedin.com/company/ilex-content-strategies)

Copyright 2023 © Ilex Content Strategies Ltd.