In 2015 Adidas partnered with Parley for the Oceans to turn marine pollution like plastic bottles into shoes and sportswear. Like its Ultraboost and Alphaboost shoes, the two companies have prevented...
Shipping Containers are Being Converted into Intensive Care Units for COVID-19 Patients
As the novel coronavirus continues to spread, there is an unprecedented need for more intensive care units.
SmartFlower to Produce Clean Solar Energy
SmartFlower is an intelligent "sunflower" that will "bloom" to produce clean solar energy. By tracking the sun from east to west, it aims to be more efficient than regular solar panels.
B2B Marketing Strategies: 4 Top Tips to Adapt, Accelerate and Transform Your Business
As we approach the midway point of 2020, businesses everywhere have had to adapt their marketing operations rapidly to continue to ensure effective outreach. The best laid plans have had to be...
FAQ: Which HubSpot Marketing Hub is Right for My Business?
Every B2B business has different marketing needs and finding the right marketing software to manage your campaigns can be a challenge.
How to Transfer Your Data into HubSpot
Many B2B tech and telecoms businesses have upgraded their spreadsheets for more advanced customer relations management (CRM) systems to help maintain control over their data and enhance the overall...
5 Top Tips for Creating a Strategic Content Calendar
Creating a strategic content calendar is one of those tasks that seems more daunting than it needs to be. The idea of putting one together might even leave you feeling overwhelmed. A content calendar...
Creating an Effective Email Marketing Strategy on HubSpot
While email marketing can often be overlooked in today’s marketing world, it should definitely not be ignored.
What is the ROI on Using HubSpot?
Every B2B tech and telecoms company will want to know the return on investment (ROI) on their marketing activities. By calculating marketing ROI, organisations can measure the degree to which their...