--- title: Ilex Insights | Telecommunications (10) description: Telecommunications | Insights into B2B marketing for tech and telecoms (10) --- [![](https://blog.ilexcontent.com/hs-fs/hubfs/Ilex%20Content%20Logo_High%20Res%20copy-1.png?width=2048&height=1229&name=Ilex%20Content%20Logo_High%20Res%20copy-1.png)](http://www.ilexcontent.com) - [Home](https://www.ilexcontent.com) - [Our Services](https://weare.ilexcontent.com/our-services) - [Blog](https://blog.ilexcontent.com/blog) - [Contact Us](https://www.ilexcontent.com/#contact) # Posts Tagged: telecommunications [![Is Email Marketing Worth Investing In?](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-09-15%20at%2011.57.01.png?width=700&name=Screenshot%202021-09-15%20at%2011.57.01.png)](https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in) ## [Is Email Marketing Worth Investing In?](https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [email marketing](https://blog.ilexcontent.com/blog/tag/email-marketing) , 27 September, 2021 Should your B2B business be using email marketing in 2021? According to HubSpot, there are 4 billion daily email users, with 64% of small businesses using email marketing to reach customers. Email... [Read More →](https://blog.ilexcontent.com/blog/is-email-marketing-worth-investing-in) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [email marketing](https://blog.ilexcontent.com/blog/tag/email-marketing) [![A Quick Guide to Conversion KPIs](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-08-05%20at%2014.38.51.png?width=700&name=Screenshot%202021-08-05%20at%2014.38.51.png)](https://blog.ilexcontent.com/blog/a-quick-guide-to-conversion-kpis) ## [A Quick Guide to Conversion KPIs](https://blog.ilexcontent.com/blog/a-quick-guide-to-conversion-kpis) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Conversion](https://blog.ilexcontent.com/blog/tag/conversion), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [KPIs](https://blog.ilexcontent.com/blog/tag/kpis) , 09 August, 2021 If you’ve established whether your content is hitting your reach and engagement goals by tracking your social media KPIs, then you may be wondering what the next step is. [Read More →](https://blog.ilexcontent.com/blog/a-quick-guide-to-conversion-kpis) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Conversion](https://blog.ilexcontent.com/blog/tag/conversion) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [KPIs](https://blog.ilexcontent.com/blog/tag/kpis) [![5 Steps to Creating an Effective Marketing Strategy](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-07-14%20at%2015.26.12.png?width=700&name=Screenshot%202021-07-14%20at%2015.26.12.png)](https://blog.ilexcontent.com/blog/5-steps-to-creating-an-effective-marketing-strategy) ## [5 Steps to Creating an Effective Marketing Strategy](https://blog.ilexcontent.com/blog/5-steps-to-creating-an-effective-marketing-strategy) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) , 28 June, 2021 B2B tech and telecoms enterprises benefit from a consolidated marketing strategy to simplify the complexity of their offerings in a way which potential customers can understand. [Read More →](https://blog.ilexcontent.com/blog/5-steps-to-creating-an-effective-marketing-strategy) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [Marketing Strategies](https://blog.ilexcontent.com/blog/tag/marketing-strategies) [![TRANSFORMING B2B TECH AND TELECOMS MARKETING IN THE MIDDLE EAST: ACCELERATING GROWTH AND DRIVING ENGAGEMENT IN A NEW ERA OF B2B MARKETING](https://blog.ilexcontent.com/hs-fs/hubfs/Picture%201-May-19-2021-10-51-52-17-AM.png?width=700&name=Picture%201-May-19-2021-10-51-52-17-AM.png)](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide-0) ## [TRANSFORMING B2B TECH AND TELECOMS MARKETING IN THE MIDDLE EAST: ACCELERATING GROWTH AND DRIVING ENGAGEMENT IN A NEW ERA OF B2B MARKETING](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide-0) [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) , 24 May, 2021 Inbound marketing and borderless public relations (PR) enable B2B technology and telecoms companies in the Middle East to accelerate their growth and engage more prospects in local markets and around... [Read More →](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide-0) - [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) [![How to Communicate Your Customer Experiences Through PR and Comms](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-07-28%20at%2016.13.29.png?width=700&name=Screenshot%202021-07-28%20at%2016.13.29.png)](https://blog.ilexcontent.com/blog/how-to-communicate-your-customer-experiences-through-pr-and-comms) ## [How to Communicate Your Customer Experiences Through PR and Comms](https://blog.ilexcontent.com/blog/how-to-communicate-your-customer-experiences-through-pr-and-comms) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [communications](https://blog.ilexcontent.com/blog/tag/communications), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [Customer Experience](https://blog.ilexcontent.com/blog/tag/customer-experience) , 19 April, 2021 In today’s business environment, companies are looking for more ways to improve their performance. Customer experience (CX) is increasingly becoming one of the most important areas to focus on. CX is... [Read More →](https://blog.ilexcontent.com/blog/how-to-communicate-your-customer-experiences-through-pr-and-comms) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [communications](https://blog.ilexcontent.com/blog/tag/communications) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [Customer Experience](https://blog.ilexcontent.com/blog/tag/customer-experience) [![How to Use Google Analytics to Improve Your PR Campaigns ](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2015.35.57.png?width=700&name=Screenshot%202021-05-20%20at%2015.35.57.png)](https://blog.ilexcontent.com/blog/how-to-use-google-analytics-to-improve-your-pr-campaigns) ## [How to Use Google Analytics to Improve Your PR Campaigns](https://blog.ilexcontent.com/blog/how-to-use-google-analytics-to-improve-your-pr-campaigns) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [Google Analytics](https://blog.ilexcontent.com/blog/tag/google-analytics) , 12 April, 2021 Public Relations (PR) is responsible for building trust, shifting people’s attention towards clients, and transforming awareness and trust into new relationships. In order for your B2B tech and... [Read More →](https://blog.ilexcontent.com/blog/how-to-use-google-analytics-to-improve-your-pr-campaigns) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [Google Analytics](https://blog.ilexcontent.com/blog/tag/google-analytics) [![ Arc Solutions Selects Ilex Content Strategies as its B2B Marketing and Communications Agency of Record](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-05-20%20at%2015.58.12.png?width=700&name=Screenshot%202021-05-20%20at%2015.58.12.png)](https://blog.ilexcontent.com/blog/arc-solutions-selects-ilex-content-strategies-as-its-b2b-marketing-and-communications-agency-of-record) ## [Arc Solutions Selects Ilex Content Strategies as its B2B Marketing and Communications Agency of Record](https://blog.ilexcontent.com/blog/arc-solutions-selects-ilex-content-strategies-as-its-b2b-marketing-and-communications-agency-of-record) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [communications](https://blog.ilexcontent.com/blog/tag/communications), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) , 10 March, 2021 The Middle Eastern telecom infrastructure services company’s selection is intended to support long-term growth with local and global marketing and communications [Read More →](https://blog.ilexcontent.com/blog/arc-solutions-selects-ilex-content-strategies-as-its-b2b-marketing-and-communications-agency-of-record) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [communications](https://blog.ilexcontent.com/blog/tag/communications) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) [![TeleGeography Selects Ilex Content Strategies as Its Global Public Relations Agency of Record](https://blog.ilexcontent.com/hs-fs/hubfs/Screenshot%202021-07-14%20at%2015.35.58.png?width=700&name=Screenshot%202021-07-14%20at%2015.35.58.png)](https://blog.ilexcontent.com/blog/telegeography-selects-ilex-content-strategies-as-its-global-public-relations-agency-of-record) ## [TeleGeography Selects Ilex Content Strategies as Its Global Public Relations Agency of Record](https://blog.ilexcontent.com/blog/telegeography-selects-ilex-content-strategies-as-its-global-public-relations-agency-of-record) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Enterprise](https://blog.ilexcontent.com/blog/tag/enterprise), [IT](https://blog.ilexcontent.com/blog/tag/it), [PR](https://blog.ilexcontent.com/blog/tag/pr), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) , 09 February, 2021 The global telecommunications research firm has appointed Ilex to expand its presence in global enterprise IT media and support its international growth [Read More →](https://blog.ilexcontent.com/blog/telegeography-selects-ilex-content-strategies-as-its-global-public-relations-agency-of-record) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Enterprise](https://blog.ilexcontent.com/blog/tag/enterprise) - [IT](https://blog.ilexcontent.com/blog/tag/it) - [PR](https://blog.ilexcontent.com/blog/tag/pr) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) [![](https://blog.ilexcontent.com/hs-fs/hubfs/wer.png?width=700&name=wer.png)](https://blog.ilexcontent.com/blog/how-to-improve-your-google-ads-quality-score) ## [How to Improve Your Google Ads Quality Score](https://blog.ilexcontent.com/blog/how-to-improve-your-google-ads-quality-score) [B2B](https://blog.ilexcontent.com/blog/tag/b2b), [Google Ads](https://blog.ilexcontent.com/blog/tag/google-ads), [Technology](https://blog.ilexcontent.com/blog/tag/technology), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [Google](https://blog.ilexcontent.com/blog/tag/google) , 26 January, 2021 One of the ways Google determines how well you’re targeting a potential lead is through Quality Scoring. Your Quality Score is dependent on how Google rates the efficiency and relevance of your... [Read More →](https://blog.ilexcontent.com/blog/how-to-improve-your-google-ads-quality-score) - [B2B](https://blog.ilexcontent.com/blog/tag/b2b) - [Google Ads](https://blog.ilexcontent.com/blog/tag/google-ads) - [Technology](https://blog.ilexcontent.com/blog/tag/technology) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [Google](https://blog.ilexcontent.com/blog/tag/google) [![](https://blog.ilexcontent.com/hs-fs/hubfs/FeatureImage_eGuideLP.png?width=700&name=FeatureImage_eGuideLP.png)](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide) ## [NEW PRIORITIES IN B2B MARKETING AND SALES EGUIDE](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide) [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips), [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy), [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content), [Marketing](https://blog.ilexcontent.com/blog/tag/marketing), [Sales](https://blog.ilexcontent.com/blog/tag/sales), [Tech](https://blog.ilexcontent.com/blog/tag/tech), [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications), [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) , 29 September, 2020 The business environment in 2020 has influenced how B2B tech and telecoms companies sell. While COVID-19 continues to disrupt our lives and bring unexpected challenges, B2B organisations are playing... [Read More →](https://blog.ilexcontent.com/blog/new-priorities-in-b2b-marketing-and-sales-eguide) - [5 Tips](https://blog.ilexcontent.com/blog/tag/5-tips) - [B2B strategy](https://blog.ilexcontent.com/blog/tag/b2b-strategy) - [Strategic content](https://blog.ilexcontent.com/blog/tag/strategic-content) - [Marketing](https://blog.ilexcontent.com/blog/tag/marketing) - [Sales](https://blog.ilexcontent.com/blog/tag/sales) - [Tech](https://blog.ilexcontent.com/blog/tag/tech) - [Telecommunications](https://blog.ilexcontent.com/blog/tag/telecommunications) - [eGuide](https://blog.ilexcontent.com/blog/tag/eguide) Page 10 of 12 [‹‹ First](https://blog.ilexcontent.com/blog/tag/telecommunications/page/1) [‹ Previous](https://blog.ilexcontent.com/blog/tag/telecommunications/page/9) [1](https://blog.ilexcontent.com/blog/tag/telecommunications/page/1) [...](https://blog.ilexcontent.com/blog/tag/telecommunications/page/5) [8](https://blog.ilexcontent.com/blog/tag/telecommunications/page/8) [9](https://blog.ilexcontent.com/blog/tag/telecommunications/page/9) [10](https://blog.ilexcontent.com/blog/tag/telecommunications/page/10) [11](https://blog.ilexcontent.com/blog/tag/telecommunications/page/11) [12](https://blog.ilexcontent.com/blog/tag/telecommunications/page/12) [Next ›](https://blog.ilexcontent.com/blog/tag/telecommunications/page/11) [Last ››](https://blog.ilexcontent.com/blog/tag/telecommunications/page/12) ### Recent Posts ### Recent Comments [![Ilex Content](https://blog.ilexcontent.com/hubfs/ilexcontent_April2019/Images/logo-small.png)](https://www.ilexcontent.com/) [Email](mailto:info@ilexcontent.com) [Twitter](https://twitter.com/ilexcontent) [LinkedIn](https://www.linkedin.com/company/ilex-content-strategies) Copyright 2023 © Ilex Content Strategies Ltd.