In B2B Public Relations (PR), one of the most popular questions we get asked is if it is better to do targeted outreach or just pop it on the wire. Of course, the ideal situation would be to have...
Ilex Becomes a Member of PTC
Ilex has just become a member of the Pacific Telecoms Council (PTC). We're proud to support an organisation that brings together the most innovative ICT companies in the Pacific Rim.
BOOK A MARKETING CONSULTATION WITH ILEX AT ITW 2019
The team from Ilex Content Strategies will be attending International Telecoms Week (ITW) 2019 in Atlanta and we want to meet you. Since the last ITW, we’ve added new marketing automation and Inbound...
HINTS AND TIPS TO GET YOU STARTED BEFORE INTERNATIONAL TELECOMS WEEK 2019
International Telecoms Week (ITW) grants content marketing teams the opportunity to reach over 7,000 telecom executives from across the globe. As the event closes in, we can’t wait to catch up with...
6 Steps for Creating an Awards Programme
Tech and Telecom industry awards can be a quick way to raise your profile and gain recognition for exceptional work over the past year. Even if you’re just shortlisted, you’re still being recognised...
B2B Content: Getting the Right Expertise Onboard
As specialist tech and telecoms agencies continue to shatter the status quo of B2B marketing and communications, traditional agencies that serve every kind of company are fighting to keep up. As such...
Efficiently Growing Your Start-Up with an Outsourced Marketing Team
Start-ups often have limited resources but big ambitions. They want to conquer the world but desperately need to get recognised.
Meet Ilex at Capacity Europe
Our Director, Matthew Whalley will be attending Capacity Europe in London from the 24th - 26th October. He is booking meetings to discuss marketing, PR and content for carriers, Cloud service...
Driving Business Growth with a Channel Marketing Strategy
The channel partner model is a great way for service providers to sell. It allows them to focus on developing the product or service while the partners manage the sales and customer relations. For...
