Ilex has steadily been adding to the office bookshelf over the years with well-known marketing must-reads from the likes of Professor Cialdini and Jack Trout. So it was nice to find a new book that...
5 B2B Videos that are Great at Visual Storytelling
Video,
B2B,
Brand narrative,
Creativity,
Simplifying messaging,
Marketing,
Planning
,
21 November, 2019
6 Steps To Create Blog Content Your Audience Actually Wants To Read
B2B,
Blog Content,
Blogging,
Brand narrative,
Branding,
Communication,
Content,
Creativity,
Engagement,
influence,
Marketing
,
22 September, 2015
Creating quality content that your audience actually wants to read is no small feat. As marketing platform noise increases, how can you engage mass audiences with simple blog content?
Technology Content: The Power of Social Media
B2B,
Brand-customer Relationship,
Brand narrative,
Branding,
Communication,
Content,
Conversion,
Creativity,
Social Media,
Strategy,
Engagement,
influence,
Marketing,
The Power of Social Media,
Tech,
Technology
,
25 August, 2015
Technology content has to be simple, especially when communicating on social media platforms. But what is the true power of social media for technology brands?
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