Many B2B tech and telecoms businesses use digital platforms or even sell digital platforms, but don’t use them for their own marketing and sales. According to Trackvia, implementing a digital...
Becoming GDPR Compliant with HubSpot Overnight
Most B2B companies have heard about the EU’s General Data Protection Regulation (GDPR). The new regulation aims to enhance the protection of EU citizens’ personal data by increasing the obligations...
What Do I Get If I Buy HubSpot Marketing Hub Professional?
HubSpot is an inbound marketing automation platform bringing marketing, sales and services into one place, with a free CRM system at its core. It offers three different Marketing Hub packages,...
HubSpot Review 2019
At Ilex we are proud to be a certified HubSpot partner. We not only use it for our own lead generation but the platform has also enabled us to diversify our offering to help better enhance our...
Ilex Content Strategies in 2020: Transformation, Verticalisation and the Channel
2019 was an exciting year for the team at Ilex Content Strategies. We’ve seen our client base grow in new markets and sectors while expanding our consultancy services and inbound marketing offering.
HubSpot: The First 90 Days
Are you thinking about adopting an Inbound marketing strategy for your B2B company, but unsure about the next steps to take? HubSpot is an Inbound-focused marketing automation platform that...
HubSpot vs. Pardot – What’s the Difference?
With so many different options on the market, choosing the right marketing automation platform for your B2B company can be difficult. These platforms can simplify and accelerate your marketing...
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