Posts Tagged: content strategy

What Do I Get If I Buy HubSpot Marketing Hub Professional?

What Do I Get If I Buy HubSpot Marketing Hub Professional?

HubSpot is an inbound marketing automation platform bringing marketing, sales and services into one place, with a free CRM system at its core. It offers three different Marketing Hub packages,...

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New year, New Job? Ilex Content Strategies is Hiring for a Marketing Senior Account Executive

New year, New Job? Ilex Content Strategies is Hiring for a Marketing Senior Account Executive

Ilex is starting 2019 off with a bang. We have a year full of exciting plans, and we want to share it with a new addition to our team – a Marketing Senior Account Exec.

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6 Steps for Creating an Awards Programme

6 Steps for Creating an Awards Programme

Tech and Telecom industry awards can be a quick way to raise your profile and gain recognition for exceptional work over the past year. Even if you’re just shortlisted, you’re still being recognised...

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B2B Content: Getting the Right Expertise Onboard

B2B Content: Getting the Right Expertise Onboard

As specialist tech and telecoms agencies continue to shatter the status quo of B2B marketing and communications, traditional agencies that serve every kind of company are fighting to keep up. As such...

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4 Ways to Successfully Communicate Innovation

4 Ways to Successfully Communicate Innovation

The urge for businesses to innovate and not get left behind is growing. Companies who are taking pioneering steps within their business are not always recognised for their innovations. To keep up,...

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5 Reasons Why You Should Amplify Your Content

5 Reasons Why You Should Amplify Your Content

Content marketing is a fundamental strategy for tech and telecoms businesses wishing to retain and expand on their current customer bases. However, creating this content alone is not enough, its...

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Ilex’s 4 Year Anniversary: Learning from 4 Years in Global Content Marketing

Ilex’s 4 Year Anniversary: Learning from 4 Years in Global Content Marketing

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Why Technology Companies Have an Advantage in Content

Why Technology Companies Have an Advantage in Content

In 2012 branded content grew beyond well-produced video and into full-scale publishing businesses. Coca-Cola’s ‘Journey’ was launched, Jay-Z’s ‘Life+Times’ came into its own and Facebook Stories all...

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Simple Execution

Simple Execution

At the beginning of January, I read The Game by Ken Dryden. A legend in Canada for being a great hockey goalie but over time has become more intriguing as a man that thinks deeply about his place in...

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B2B Agency Report Card – What We Are Hearing

B2B Agency Report Card – What We Are Hearing

Many of our clients come to us after being disappointed by traditional or conventional PR and marketing agencies. They ask us to either fix the damage done or get quick results to get them back on...

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