Ilex Insights

Efficiently Growing Your Start-Up with an Outsourced Marketing Team

Efficiently Growing Your Start-Up with an Outsourced Marketing Team

Start-ups often have limited resources but big ambitions. They want to conquer the world but desperately need to get recognised.

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Do Operators Have a Role in OTT Video?

Do Operators Have a Role in OTT Video?

Consumers want video content that they can consume anywhere, on any platform at any time. The question is if telecoms operators have a bigger role to play in OTT video.

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ITW 2019: The Road to Atlanta

International Telecoms Week (ITW) 2018 was a huge success for the Ilex team. We had our best year yet. It was great to catch up with our clients and B2B tech and telecoms companies from around the...

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4 New Policies You Need To Know About GDPR

4 New Policies You Need To Know About GDPR

General Data Protection Regulation (GDPR), the new EU law that kicks in today, will change how companies collect, store or process large amounts of our personal information.

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B2B Social Media: Getting Started Fast

B2B Social Media: Getting Started Fast

Social Media can be one of the fastest and most efficient ways for B2B brands to drive awareness and target leads. Using Social Media for marketing isn’t new but B2B organisations tend to be late...

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B2B Organisations Need Better Visual Brands

B2B Organisations Need Better Visual Brands

A visual brand is a foundation for trust. It is critical for B2B organisations that want to win the trust of partners, employees and potential customers. A B2B organisation’s visual brand is often...

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5 Tips for Marketers to Make International Telecoms Week a Success

5 Tips for Marketers to Make International Telecoms Week a Success

International Telecoms Week (ITW), the leading wholesale telecommunications event is just around the corner. Like every year, it will be here faster than you think.

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Linxa Chooses Ilex Content Strategies to Accelerate its International Growth with Content and Communications

Linxa Chooses Ilex Content Strategies to Accelerate its International Growth with Content and Communications

Ilex will provide this Software innovator in Wholesale Telecoms platforms with an outsourced marketing team designed to maximise efficiency and drive long-term growth

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Join us at Capacity Middle East 2018

Meet Ilex at Capacity Middle East in Dubai from the 6th March – 8th March to discuss how we use creative content and a simple model to enable B2B Tech and Telecom clients to tell their story and...

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Great Infographic: Optimise your Content with Google Analytics    

Great Infographic: Optimise your Content with Google Analytics    

At Ilex, we use Google Analytics to track the flow of traffic from our client’s content. We use this data to target content to your partners, boost your audience engagement and maintain customer...

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