Tech and telecoms companies are taking a tactical approach to their B2B marketing outreach. It often consists of ad-hoc and involves paid-for research reports, surveys and infographics that can't be...
Marketing Lifecycle: Delivering an End-to-End Customer Experience
In present-day business, it is simply not enough for B2B tech and telecom companies to have a strong product or service in the hopes that customers will continue to purchase them. It goes far beyond...
Using LinkedIn to Capture and Communicate Your Milestones
Using LinkedIn to promote products and services has become an important part of B2B marketing strategies. Although most companies are actively promoting themselves on LinkedIn, they can benefit from...
BOOK A MARKETING CONSULTATION WITH ILEX AT ITW 2019
The team from Ilex Content Strategies will be attending International Telecoms Week (ITW) 2019 in Atlanta and we want to meet you. Since the last ITW, we’ve added new marketing automation and Inbound...
New year, New Job? Ilex Content Strategies is Hiring for a Marketing Senior Account Executive
Ilex is starting 2019 off with a bang. We have a year full of exciting plans, and we want to share it with a new addition to our team – a Marketing Senior Account Exec.
A time to rejoice in the good that we see – Donating to Charities at Christmas
Christmas. A time of year that sees people acceptably drinking wine from nine in the morning, putting on pounds due to excessive food consumption, and falling asleep before your nan can forcefully...
Simplifying Google Ads for B2B Tech and Telecoms
B2B businesses don’t often consider using Google Ads to boost their brand or generate leads. Many think that it’s not as important as traditional advertising or that it won’t reach the tailored...
Meet Ilex At Capacity Europe
Meet Ilex at Capacity Europe to learn more about marketing in the era of disruption. We are meeting with companies at the event and explain how we enable are clients to communicate their...
Meet Us at Epsilon Global Fabric London
We are excited to be taking part in Epsilon’s Global Fabric in London on Thursday 20th September 2018 at the Tate Modern.
