Ilex will provide this Software innovator in Wholesale Telecoms platforms with an outsourced marketing team designed to maximise efficiency and drive long-term growth
4 Ways to Successfully Communicate Innovation
The urge for businesses to innovate and not get left behind is growing. Companies who are taking pioneering steps within their business are not always recognised for their innovations. To keep up,...
3 Tips for Getting Started on LinkedIn
LinkedIn is a Social Media platform specifically designed for professionals to connect and discuss all things business. For those within B2B sectors it holds a world of opportunities, the main one...
5 Reasons Why You Should Amplify Your Content
Content marketing is a fundamental strategy for tech and telecoms businesses wishing to retain and expand on their current customer bases. However, creating this content alone is not enough, its...
Internship at Ilex Content Strategies
Like many students, after two years studying Marketing at University I was keen to see how everything I had learned could be applied in the real world. When browsing for placement opportunities I...
Marketing a Streaming Service: The Difference Between Dre & Jay
We’ve been listening to the new Dr Dre album today in the Ilex offices and we noticed the difference between how Dr Dre and Jay Z marketed their streaming services.
What’s The ‘Real’ ROI for Technology Brands Excelling in Content?
The real ROI for tech content is much greater than most people recognise. Content enables businesses to access the most effective way to target and engage audiences globally.
5 Tips for Making Your Tech Content More Accessible
Technology detail can be complex but marketing content for technology brands has to be simple.
B2B Content Marketing: Generic Comment is Not Great Content
Content marketing that targets consumers might capture the largest audiences but content for B2B businesses is where it will get the biggest returns.
