In B2B Public Relations (PR), one of the most popular questions we get asked is if it is better to do targeted outreach or just pop it on the wire. Of course, the ideal situation would be to have...
Simplifying Google Ads for B2B Tech and Telecoms
B2B businesses don’t often consider using Google Ads to boost their brand or generate leads. Many think that it’s not as important as traditional advertising or that it won’t reach the tailored...
Meet Ilex At Capacity Europe
Meet Ilex at Capacity Europe to learn more about marketing in the era of disruption. We are meeting with companies at the event and explain how we enable are clients to communicate their...
Meet Us at Epsilon Global Fabric London
We are excited to be taking part in Epsilon’s Global Fabric in London on Thursday 20th September 2018 at the Tate Modern.
Ilex is Hiring: Apply for Our Marketing Account Executive Role
Energetic self-starter wanted to join a fast-growing international business-to-business technology marketing agency with clients in Asia, Middle East, Europe and the Americas.
Ilex is a Finalist in the Digiday Marketing Awards
Ilex is excited to announce that we’re Finalists in The Digiday Marketing and Advertising Awards Europe. We’re up for the “Best Branding B2B Campaign” award for our work with Stage Intelligence, an...
Optimising Your B2B Online Presence for Mobile
The growing digital landscape has dramatically changed the way we search, interact and consume content. It has put more pressure on B2B organisations to evaluate what they look like online and how...
Arming Your Sales Team with Data-Driven Content
Data analysis is playing a greater role in B2B sales. Understanding who your audience is, when they are active and how they are reachable is the key to successfully communicating with them.
Making Tier 1 Coverage for B2B Organisations a Reality
Tier 1 coverage doesn’t have to be out of reach for B2B tech and telecoms companies with complex technologies. Even if they don’t have a consumer story to tell, they can still secure Tier 1 coverage...
6 Steps for Creating an Awards Programme
Tech and Telecom industry awards can be a quick way to raise your profile and gain recognition for exceptional work over the past year. Even if you’re just shortlisted, you’re still being recognised...
