One of the biggest questions we get asked by our B2B tech and telecom clients is how to downscale and maximise their trade show attendance. For a lot of B2B companies, trade shows form a large...
HubSpot Review 2019
At Ilex we are proud to be a certified HubSpot partner. We not only use it for our own lead generation but the platform has also enabled us to diversify our offering to help better enhance our...
Ilex Content Strategies in 2020: Transformation, Verticalisation and the Channel
2019 was an exciting year for the team at Ilex Content Strategies. We’ve seen our client base grow in new markets and sectors while expanding our consultancy services and inbound marketing offering.
The Dos and Don’ts of Writing Your LinkedIn Summary
Whether you are a B2B business owner or an employee, ensuring your LinkedIn profile is up-to-date, polished and professional is a great way to represent your company. LinkedIn profiles can often be...
Representing Your Company on LinkedIn: Building Your Personal Profile
LinkedIn is the top social media platform used by B2B marketers today, making it crucial for all kinds of businesses. While most people in the B2B sector mainly focus on their company’s LinkedIn...
5 B2B Videos that are Great at Visual Storytelling
Global Marketing, Local Action: Ilex's Annual Charitable Donation
Ilex is proud to announce its sponsorship of Whyke United’s under 9s football team. Ilex has provided waterproof coats for all the squad so that they can continue to train and play as the wintry...
HubSpot: The First 90 Days
Are you thinking about adopting an Inbound marketing strategy for your B2B company, but unsure about the next steps to take? HubSpot is an Inbound-focused marketing automation platform that...