Posts Tagged: marketing

i3forum Selects Ilex Content Strategies to Deliver Global Content Marketing and Communications

i3forum Selects Ilex Content Strategies to Deliver Global Content Marketing and Communications

The global telecoms industry body has chosen Ilex to support its next phase of growth as it expands its scope to address IoT, NFV, UC, Fraud and other technologies and challenges

Read More →

Make email campaigns work for your B2B organisation with 5 simple steps

Make email campaigns work for your B2B organisation with 5 simple steps

As consumers, we receive a lot of emails every day, many of which we often disregard. If done correctly, newsletters offer an effective way to get your message across and encourage a call to action...

Read More →

Targeting a New Era of Digital Consumers

Targeting a New Era of Digital Consumers

With every aspect of life integrated with digital devices, it is key for advertisers to understand how audiences consume media through different channels. It is not enough for them to just know who...

Read More →

What Impact Does the Way You Process Data Have on Your Sales and Marketing Materials?

What Impact Does the Way You Process Data Have on Your Sales and Marketing Materials?

Scientists have discovered that when we consume large quantities of data our brain creates shortcuts to fine pick the most important information. In most cases it will typically focus on 3-4 key...

Read More →

5 Top Tips for Increasing B2B Content Searchability

5 Top Tips for Increasing B2B Content Searchability

Content is an efficient and cost-effective way to communicate with existing and prospective customers. You can tell them about your brand and its products and services - all asserting your legitimacy...

Read More →

Nexflix logo

What Businesses Can Learn from Netflix’s Content Strategy

At Mobile World Congress last week Netflix CEO and co-founder Reed Hastings discussed the company’s vision and strategy for content in 2017. He explained that while accommodating to things like...

Read More →

5 Reasons Why You Should Have a Company Blog

5 Reasons Why You Should Have a Company Blog

With the rise in the digital economy it is becoming increasingly important for companies to create a digital footprint. Tech and telco companies especially, are expected to have a large presence...

Read More →

How to Create Contagious Content

How to Create Contagious Content

Jonah Berger, a marketing professor at the University of Pennsylvania and bestselling author, published his book “Contagious: Why Things Catch On” in 2013. The book explores what it is that really...

Read More →

Ilex Content Strategies in 2017

Ilex Content Strategies in 2017

Ilex Content Strategies is celebrating its fifth year serving global tech and telecoms companies.

Read More →

5 Tips to Organically Grow Your Social Media Presence

For tech and telco businesses, organically growing your Social Media presence online can be critical in raising awareness of your brand and building relationships with potential customers.

Read More →

Recent Posts

Recent Comments